Google Webmaster tools releases Author stats giving new insight into SEO and search

July 18, 2012 - PRLog -- Author stats show statistics about content for which you are the verified author and adds a new dimension to analytics by providing insight into Web traffic analytical data for other websites.

Google authorship is a powerful method of claiming content on the Internet and personalizing search results in Google with links to a Google+ author profile as well as other content that has been verified by Google.

Webmaster tools now provides Author stats as a way to track and analyze content that is verified as your own, giving new insight into how content is treated by Google search, how syndication, authority, PageRank and social media factors act on content and where it ranks in Google search results.

What SEO insights can be derived from "Author stats"

The first conclusion we can draw from the addition of author stats into Webmaster Tools' Labs section is that Google is taking authorship seriously.

In addition, Author stats allows you to gain insight into the following important search optimization and content marketing arenas.

1. Which articles drive the most traffic on domain
2. Which domains drive the most traffic
3. Which articles have the highest CTR (Click Through Rate)
4. How your blog or website competes with syndicated content
5. How position in SERPs (Search Engine Results Pages) affects traffic

For more information on Author stats and Google authorship, and to answer any technical questions refer to http://seo-entrepreneur.com/google-tools/google-webmaster...