Creators of www.wildfiretees.com Announce $527,000 in T-shirt Sales

Initiative surpasses original goal of $500,000 in sales to aide fire relief in Colorado
 
 
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* Waldo Canyon Fire

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* Non-profit
* Media

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* Colorado Springs - Colorado - US

July 16, 2012 - PRLog -- Colorado Springs, Colo. (July 16, 2012) – Wildfiretees.com, a consortium of Colorado-based designers, volunteers and marketers, is pleased to announce, to date, it has sold over $527,000 worth of its limited edition T-shirts crushing its original internal goal of $500,000 in sales. 100% of the profits will go to support efforts to assist those affected by the 2012 fires throughout Colorado.
To get involved visit www.wildfiretees.com or visit the project on Facebook: www.facebook.com/wildfiretees or Twitter:twitter.com/wildfiretees
“It’s hard for our team to imagine that we began this project with a goal of selling, maybe, 200 T-shirts” said Sara DeRose co-creative director of Fixer Creative and co-organizer of the initiative.  “To our pleasant surprise, a global community has reached-out to support this cause and as of this morning we have sold roughly 27,000 T-shirts.” “Additionally, we are overwhelmed how quickly we successfully surpassed our internal goal of $500,000 in T-shirts sales. In fact we are sitting pretty at $527,000 in sales! It is officially time for our group to pinch itself, because this is a dream come true!” 
Inspired by the horrific Waldo Canyon fire in Colorado Springs, the grassroots operation is receiving interest from all over the world including: The United States, Canada, Australia and Denmark.  The initiative launched at 12:00 p.m. MST on Wednesday, June 27th and by 4 PM MST. "We look forward to seeing how many shirts we sell as we move forward with this project," added DeRose. 
Motivated by the Central Texas Wildfire T-Shirt fundraiser powered by AIRSHP in response to the Balstrop fire in Texas, the team recruited numerous local friends who wanted to help. That lead to volunteers from Colorado Springs-based design companies Fixer Creative Co., Design Rangers, Magneti Marketing, Pueblo,Colorado-based LastLeaf Printing, and artist Jeremy.
“The effort emerged out of a simple and overpowering desire to support wildfire victims in a way that would exceed any individual checks our group could write” ~Wildfiretees.com 
Press contact:
Joshua Steinfeld at press@wildfiretees.com or (339) 225-1581
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Source:Joshua Steinfeld
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