Detroit’s Premier Salon and Day Spa Signs Agreement with Hair Care Giant Avlon Industries

This Is It Salon and Day Spa becomes the exclusive distributor of the Avlon Hair Care product line known around the world as the KeraCare® Conditioning Hair Care System
By: Grow Small Biz
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July 15, 2012 - PRLog -- Detroit, MI –Gary Towns, owner of Detroit’s This Is It Salon and Day Spa, announced at a meeting of hair stylists last week that his salon and hair care day spa will be the exclusive point of sales for KeraCare® conditioning products.

“This is huge for me and my staff,” said Towns proudly at the Detroit roundtable of stylists.  “It’s one thing to be part of Avlon’s marketing team.  But to be the “only” salon to offer the best hair care products in the industry is something special.”   

Sold all over the world, the KeraCare® Conditioning Hair Care System is an exclusive brand, sold only in salons. Stylists use the products on their clients' hair and sell a variety of them to customers for at-home hair care and maintenance.

Designed especially for highly textured hair,  KeraCare® products prepare weaves and extensions for wet-to-dry styling, providing blow-dry protection to both natural and commercial hair.  “KeraCare® is a perfect fit for my salon because we specialize in weaves and extensions.”

KeraCare® for Weaves and Extensions Gentle Cleansing Shampoo and Hair & Scalp Nutritive Conditioner contain antiseptic ingredients to fight bacteria and fungi that can cause scalp itching and discomfort.  With these good-for-your-hair formulas, Towns and his professional staff  will create and maintain any style desired.

“Leaving the salon, our customers walk, smile and confidence have all been upgraded to their highest level of self-esteem,” promised Towns.  And, finally, our customers should expect complements, gazes, and in some cases, even whistling from strangers!”

For the complete list of beauty treatments and relaxing spa services at This Is It Salon and Spa, visit their website at,

Mention this article when making an appointment for a discount on any of Gary’s services.

This Is It Salon and Spa
18971 Greenfield
Detroit, MI  48235

This press release was submitted by Dennis Nazelli at Grow Small Biz.

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1st Lather® Shampoo, Hydrating Detangling Shampoo, Dry & Itchy Scalp Moisturizing Shampoo, Moisturizing Shampoo for Color Treated Hair, Leave-In Conditioner,
Humecto® Creme Conditioner, Dry & Itchy Scalp Moisturizing Conditioner, Moisturizing Conditioner for Color Treated Hair, Setting Lotion, Foam Wrap-Set Lotion, Extra-Hold, Foam Wrap-Set Lotion, Protein Styling Gel, Silken Seal®, Silken Seal®, Liquid Sheen, Styling Spritz, Essential Oils for the Hair, Oil Moisturizer with Jojoba Oil
Conditioning Creme Hairdress, High Sheen Glossifier, Dry & Itchy Scalp Glossifier
Curling Wax, Creme Press, Oil Sheen with Humidity Block, Styling Wax Stick, Gentle Cleansing Shampoo, Hair & Scalp Nutritive Conditioner, Leave-In Conditioning Mist
Tags:Detroit natural weave Hairstyles, Detroit Weave Hairstyles, Weaves, Hair Weaves, Hair Weaving
Industry:Detroit Beauty Salon, Day spa
Location:Detroit - Michigan - United States
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