Urban Radish: First Market to Open in the Los Angeles Arts District

July 12, 2012 - PRLog -- Los Angeles, CA - July 12, 2012 – Urbanites living on the eastside of Downtown Los Angeles in what is designated as the Arts District, will soon have a farm fresh community market to shop for seasonal fresh produce, high quality meats and seafood, dairy and other daily necessities.

Urban Radish® is slated to open first quarter 2013 in an 8,200-square-foot re-purposed metal shed located directly across from The Biscuit Company and Toy Factory Lofts.

The market is being designed around the unique lifestyle of city dwellers whose shopping preferences have shifted from shopping major grocery chains to wanting a more personal experience, farmer’s market freshness, and a high quality-to-value priced offering.

Owners Keri Aivazis and Carolyn Paxton are strong advocates of the farm-to-fork movement, whose mission is to provide an offering of the best produce, based on the belief that fruits and vegetables are more flavorful and healthful when left to ripen on the vine versus large, sunless distribution systems.

“As residents of Los Angeles we are surrounded by one of the most diverse and fertile agricultural regions the world, and we are committed to bringing the pick of the crop to residents of Downtown L.A.”

In addition to its farm fresh market, Urban Radish will offer locals and destination shoppers a casual place to come together to enjoy seasonal salads and artisanal meats and cheeses with locally baked breads in its deli and charcuterie.

“There is a growing movement in our city toward more sustainable communities, and Urban Radish is a welcome addition to the Arts District and the City of Los Angeles,” said Councilmember José Huizar, whose office is helping the market navigate the City’s permitting processes. “By providing fresh, locally grown produce and other foods, Urban Radish is offering a healthier, tastier and more environmentally friendly option to local residents.”

Urban Radish will be housed within a structure most notably known for its larger-than-life-sized chipmunk mural, one of many pieces commissioned by the L.A. Freewalls Project, familiar to the neighborhood. The market is adjacent to a mixed-use complex of 200 loft units at Industrial and Mateo Street and for convenience, will have its own customer parking, a scarcity for such a fast growing, densely populated area, The parking lot itself is newsworthy in that it houses one of the largest electric car charging stations in California.

Contact:
Carolyn Paxton         
carolyn.paxton@urban-radish.com
530 S. Hewitt Street #256, Los Angeles, CA 90013
(626) 644-0894