Do You Know What’s Actually In The Food You Eat? New Site Let’s You Find Out.

June 26, 2012 - PRLog -- WhatsInThisStuff.com's mission is to give people concise information about food ingredients, let them decide which ingredients they like and dislike, and then enable them to quickly make decisions about which food products they want to purchase and consume.

Here is how we do it:
- Products: Search our extensive database of grocery products to see the ingredients that are in the foods you eat.
- Ingredient Descriptions: We have detailed information about the ingredients you eat everyday. We tell you what it is, what its used for, if there are any health concerns or benefits with consuming it and any other names it may go by.
- Ingredient Profiles: By default we highlight the ingredients that are additives in a product's ingredient list. But we give you the ability to create a free account and customize this. By setting up your own ingredient profiles you can track your allergies, or your spouse's or children's, ingredients you want to avoid, ingredients you want to consume more of, or anything else you can think of.
- Mobile: Take us with you to the grocery store so you can better understand a product before you purchase it. All you have to do is scan the product's UPC and the app will display the product's ingredients just like the website. The ingredients will also be highlighted to reflect your ingredient profiles. Currently available on the Android market: https://play.google.com/store/apps/details?id=com.whatsin....
- Stay Connected: Like us on Facebook and read our blog to get up-to-date information on what we're doing and what's going on with the food industry.

Tymon Johns
Co-Founder/CEO
425.679.1230

Chris Smith
Co-Founder
425.971.2200

Website: http://www.whatsinthisstuff.com
App: https://play.google.com/store/apps/details?id=com.whatsinthisstuff
Facebook: http://www.facebook.com/whatsinthisstuff