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#askthePRpro Twitter Chat 6/20 -11amET - Using PR to Drive $uccessful Startup Buyouts
Insider who has leveraged PR to propel $1.5 billion in startup exits tells how it's done
Exit Strategy: The How To’s of Using PR to Drive Startups from Launch to Exit
WASHINGTON, D.C., June 19, 2012 – What do Instagram, Face.com, Tealeaf and RightNow Technologies have in common? All won buyouts by much larger technology companies – deals engineered on the back of well-planned, highly successful PR campaigns.
#AskthePRpro, the Twitter chat created as a public forum for any and all business questions about PR, will explore PR as the principal communications vehicle for driving startups’ brand awareness from launch to exit. Date and time: Wednesday June 20 at 11am ET.
“It’s no accident that some of the most successful startups stress the use of PR from Day 1 of operations,”
Topics to be discussed on the June 20 #AskthePRpro:
• The Pitch: Creating a Story That Sells
• Industry Analysts – Building Third Party Endorsement
• Winning Customer Champions
• The Road from Trade Press to National Media
• Starting a Bidding War for Your Startup
More information on Crawford PR at www.crawfordpr.com
Media Contact: Kate Schackai, Crawford PR, 202-681-8045, email@example.com