Central Coast Fly Fishing Celebrates Its 16th Anniversary

June 9, 2012 - PRLog -- Press Contact: Marci Bracco/Chatterbox PR (831) 747-7455

Central Coast Fly Fishing Celebrates Its 16th Anniversary

CARMEL, CA – Central Coast Fly Fishing located at 7172 Carmel Valley Road in Carmel owner Geoff Malloway announced Central Coast Fly Fishing is turning 16 during 2012!
The fly fishing shop will celebrate its anniversary during National Fishing Month which takes place July 20th – August 27th, 2012. Central Coast Fly Fishing will celebrate from July 20th - August 10th!

The celebration will include:
•        Shop at Central Coast Fly Fishing on Thursday, August 10th and receive 16% off almost everything in the store. (exception includes rods/reels/waders/wading boots)
•        Fly a day give away! Post a picture of you and your best catch on our Facebook page. The winning photo will receive a free trout fly of their choice from Central Coast Fly Fishing. One winner a day will be picked between July 20th and August 10th.
•        Follow Central Coast Fly Fishing in Facebook for 16 surprise specials that will be offered throughout the month in honor of the stores 16th Anniversary.
•        From July 20th – August 10th, 16 percent of the proceeds will benefit the Hope Center of Monterey. The Hope Center’s mission is to establish a food pantry serving the Monterey Peninsula, helping our neighbors in need with supplemental groceries. The organization provides information regarding community services and empowers our children to make our world a better place. “We will serve any family in need and that includes their pets,” said Kim Lemaire, Executive Director. “When a family is hungry everyone suffers – mom, dad, the children and their pets.”

There will also be a food collection bin for the Hope Center at Central Coast Fly Fishing throughout the promotion. For every donation made, Geoff will give you a free trout fly of your choice! Central Coast Fly Fishing’s Dog Mascot Daisy May encourages everyone to bring for her four legged friends in need. She promised to greet you and Central Coast Fly Fishing porch with a kiss and thankful howl for every donation.
For more information call (831) 626-6586 or go to http://www.centralcoastflyfishing.com/.

About Geoff Malloway, Central Coast Fly Fishing
Geoff Malloway never thought his first introduction to fly fishing in 1973 would be a gateway into a life enriched with outdoor adventures and the satisfaction of sharing his fly fishing passion with others. With a background in fisheries and wildlife management and teaching, Geoff is well suited to helping others experience the great outdoors with fly rod in hand. “I’ve come to realized that fly fishing isn’t about catching fish at all…it’s a catalyst for developing an appreciation for the natural world around us and deriving from it a sense of well-being.” Since 1996, Geoff has owned Central Coast Fly Fishing, a full-service fly fishing specialties shop located in Carmel, CA.