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Follow on Google News | Social Media Expert Ric Dragon Launches New Book “Social Marketology” at Blog World NYSocial media expert and digital marketing agency CEO Ric Dragon is launching his latest social media book, "Social Marketology," today at Blog World NY. The new book offers a social media process and framework to improve online customer engagements.
By: DragonSearch For information on Social Marketology, visit: http://www.dragonsearchmarketing.com/ Dragon is a sought after speaker and considered by many to be a social media guru with a unique ability to help companies achieve their overall marketing goals by using digital media tools effectively. “Social Marketology” A Unique Approach to Social Media Marketing Process and Strategy By outlining a framework around which a focused social media campaign may be constructed, “Social Marketology” “Creating a social media strategy is a step many overlook because they are so eager to jump into these relatively new marketing tools,” said Dragon. “Social Marketology helps companies establish a social media process that starts with their desired outcomes, those elements that will determine the company’s long term success. In the book, I take a lot of time detailing the upfront work that needs to be done before a company posts its first Facebook message or sends its first Tweet.” While many social media marketing strategies offer little beyond establishing an online presence and some “tips and tricks” for particular platforms, “Social Marketology” Dragon will introduce the new book at the Blog World NY conference today during his presentation: For an interview of Ric Dragon or to receive a copy of “Social Marketology,” About Ric Dragon Ric Dragon is the CEO and founder of DragonSearch, a digital marketing agency. Dragon is a sought-after speaker, appearing internationally as a social media expert and digital marketing professional whose insights help companies create a solid social media strategy and process. His upcoming speaking appearances in include Blog World NY, June 6; 140 Conf NYC, June 19; Social Business Conference – Richmond, Va., Sept. 11. Contact Ric Dragon at 212-246-5087, dragon@dragonsearch.net, or via Twitter @RicDragon. Bio information on Ric Dragon can be found here: http://www.dragonsearchmarketing.com/ About DragonSearch Founded in 2007 by Ric Dragon and Don Tallerman, DragonSearch is a digital marketing agency specializing in search engine optimization, social media marketing and pay per click advertising with offices in New York City and Kingston, New York. Servicing a wide variety of clients, DragonSearch utilizes search engine optimization (SEO), pay-per-click (PPC) management, social media marketing (SMM), and web site development to effectively drive potential customers to a company’s web and social sites. Company founder Ric Dragon is the author of “The DragonSearch Online Marketing Manual,” and the upcoming “Social Marketology,” End
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