June 4, 2012
-- The New Jersey Association of Counties can expect a new perspective on tourism at their annual conference being held in Bally’s Atlantic City June 5-7. After being approved to give an accredited workshop to county officials and employees, The New Jersey Destination Marketing Organization (NJDMO) will present an hour long course in how DMOs consisting of Chambers of Commerce, County Offices and Business Partnerships are working to bring more dollars into the state.
With over $38 Billion in tourism spending, 312,000 direct tourism jobs and revenues keeping property tax down by $1380 per household: tourism just may be the ticket to help local economies keep their budgets in check. Harnessing the Power of Tourism will provide county level prospective on what tourism means to businesses and residents statewide and how DMOs are working with local governments to increase awareness to one of the states largest industries.
The panel will include Jacqueline Morales, Director of Tourism, Somerset Business Partnership, Barbara Steele, Director Ocean County Public Affairs, Judy Ross DMO Director Meadowlands CVB, Diane Wieland, Director Cape May County Tourism, Adam Perle, Princeton Regional CVB and Lori Pepenella, Director LBI Region DMO.
Pepenella currently serves as Statewide Chair for NJDMO and is joined by fellow Board Members Ross, Perle and Morales. The organization is preparing for a fall presentation at the NJ League of Municipalities this November.
For more information about the LBI Region DMO or the NJ DMO please contact 609 494 7211.