Online auction business Bluecycle launches 'Retail Ready' car forecourt

Online salvage auction specialist, Bluecycle has moved into sales of drive away cars with the launch of a new auction channel for retailing fully roadworthy vehicles.
Bluecycle has launched a'Retail Ready' online forecourt
Bluecycle has launched a'Retail Ready' online forecourt
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Motor Industry
Used Cars
Motor Trade


London, Greater - UK


May 14, 2012 - PRLog -- Having built up a market leading reputation for its online car salvage auctions over the past twelve years, Bluecycle is offering ‘drive away’ vehicles at auction for the first time.

Bluecycle’s ‘Retail Ready’ online forecourt has been set up in partnership with Solus Accident Repair Centres. Only selected vehicles are eligible for sale on the forecourt, via the Bluecycle website, including those that have suffered minor damage or been stolen and recovered. Prior to auction, these are fully repaired and restored to the highest industry standards by Solus, using its network of Kitemark certified body repair centres. In addition, all vehicles have a valid MOT certificate and are HPI clear.

In order to reduce costs and environmental impact wherever possible, the new initiative aims to use fully serviceable ‘green parts’ in the repair process. These would be sourced from donor vehicles rather than having to purchase brand new parts, without compromising the quality of the repair.

Buyers must be registered with Bluecycle prior to gaining access to auctions and winning bidders are required to tax and insure the vehicle once purchased. A pilot beta-test of the ‘Retail Ready’ forecourt saw an Audi R8 sell for over £42,000 and Mercedes ML280 for £17,700.

Commenting on the launch of its new ‘Retail Ready’ initiative, Guy Spence, Managing Director, Bluecycle, said:

“With over a decade of experience in vehicle auctions under our belt, Bluecycle’s ‘Retail Ready’ forecourt provides a unique and alternative source for trading used cars and a welcome boost to stock levels in response to the motor industry’s lack of supply.”

Traders can sign up to the ‘Retail Ready’ forecourt for free until 30 June by completing the online registration form on and quoting RR1 in the promotional code box.


Note to Editors:

Bluecycle is a leading online auction business, having made its name by specialising in automotive and commercial plant salvage. Hundreds of online auctions are held each week and the company has handled over 650,000 vehicles through its state-of-the-art internet trading system, since launching in 2000.
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