Consumer Privacy Provider Named a Finalist for the 2012 Red Herring Award is recognized for innovations that facilitate and improve online transactions while protecting personal telephone numbers and email addresses.
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May 10, 2012 - PRLog -- Lake Orion, Mich., May 10, 2012 -- LLC, a provider of privacy solutions for consumers looking to make purchases or connect online, announced today it has been selected as a Finalist for Red Herring's Top 100 Americas award, a prestigious list honoring the year’s most promising and innovative North American private technology ventures.

Selected from hundreds of companies, Red Herring’s editorial staff evaluated quantitative and qualitative criteria, such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their respective industries to finalize the list of innovative companies.

“As privacy threats increase along with those unsolicited phone calls, there is a growing demand to keep personal contact information safe when communicating by telephone and email,” says CEO Steven McAuley.

“This recognition further validates the importance and value of our privacy products and services to our customers and potential investors and we are honored to be selected as a finalist for the Red Herring Top 100 along with such an innovative group of technology companies.”

Earlier this year, a spokesman for the Atlanta-based endorsed for creating the innovative technology behind their Privacy ShieldTM product. For McAuley, a veteran auto industry executive, the link with was a natural one, providing sellers with a range of privacy controls for managing phone calls and emails while supporting sales efficiency by recording calls and contacts from first interaction to final transaction.

Red Herring’s unique assessment of each company’s potential was complemented by a review of the actual track record and standing of a company, allowing editorial staff to see past the “buzz” and make the list a valuable instrument for discovering and advocating the greatest business opportunities among North American private technology ventures.

"This year was very rewarding," said Alex Vieux, publisher and Chairman of Red Herring. "There are so many great companies producing truly innovative and amazing products and technologies. We had a very difficult time narrowing the field and selecting the Finalists from such a group of future stars. shows great promise therefore deserves to be on the short list. Now we are faced with the difficult task of selecting the Top 100 winners.”

Finalists for the 2012 edition of the Red Herring 100 Americas award are selected based upon their technological innovation, management strength, market size, investor record, customer acquisition, and financial health. During the several months leading up to the announcement, hundreds of companies in the security, Web 2.0, software, hardware, life sciences, cloud, mobile and other sectors completed submissions to qualify for the award.

About LLC provides telephone and email communication privacy products with extra layers of security as well as powerful conversation management tools that allow consumers to take control of their interactions, whether looking to buy, sell or connect on the LLC was started in 2010 by founder and CEO Steven J. McAuley, a veteran auto industry executive who together with a team of technologists built proprietary Secure Messaging™ products to keep the personal contact information of Sellers and Buyer private while still allowing them to connect confidently.

For more information, please visit
Media contact: Kerry Mortimer, +1-613-884-1335 (m),

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Tags:Technology, Privacy, Solution, Anonymization, Online Marketplace
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