Pet Parenting Series on The Balancing Act Airing on Lifetime Television

Tune in to The Balancing Act on Lifetime Television early this summer as FURminator and join to provide an educational program addressing the importance of pet grooming.
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Pet Care
Cat Hairballs
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Pet Health


Ardmore - Pennsylvania - US

May 10, 2012 - PRLog -- Dr. Shelby Neely, widely known as “The Cat Doctor” from her website, is pairing up with FURminator, Inc. to present a one-of-a-kind series on pet parenting issues that will be airing on The Balancing Act on Lifetime Television early this summer. 

The series focuses on one of the many overlooked pet parenting issues: The importance of properly grooming your pets, both for the pet’s health and for your own as a pet owner. Dr. Neely stated in a recent interview:

“Not only is grooming enormously important for your pet, by preventing mats and loose fur, which can cause hairballs and gastrointestinal upset, it is critical for those who are allergic to cats and dogs. With cats in particular, there has been a myth that they don’t need grooming because they groom themselves. The fact is, though, that removing loose hair helps to eliminate dandruff, prevents hairballs in cats, and improves insulation properties of your pet’s fur coat, plus it decreases the allergens in your home. And, the bonding experience of regular grooming sessions with your pet can be very rewarding.”

The upcoming series highlights the unique deshedding tool manufactured by FURminator, Inc. and other products aimed at properly grooming your pets at home. Built to professional standards, these deshedding tools and bathing products are ones that Dr. Neely uses in her private veterinary practices and promotes on her website. She writes, “I've always tried to use the best equipment and technology to care for the cats in my practice and this deshedding tool is now one of those essential pieces of equipment. And the great news is that this professional-quality grooming tool is one that pet parents can use themselves in their own homes!

This special four-part Pet Parenting series on The Balancing Act on Lifetime Television will answer many questions pet owners may not even know they have, covering topics including the importance of de-shedding with the FURminator to prevent hairballs in cats, reduce household allergens to pets, how to properly dry your pet after bathing, and much more. Tune in early this summer!


Founded in 2007, has over 1000 pages of information on cats health, including answers to readers’ cat health questions. The site is written exclusively by Dr. Shelby Neely and has provided information about feline illnesses, symptoms, and cat behavior for cat lovers in over 150 countries around the world, including areas where veterinary care for feline health problems is not readily available.

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About FURminator

FURminator Inc. enhances relationships between pet owners and their pets with effective and easy-to-use pet grooming products. Based in metropolitan St. Louis, FURminator was founded in 2002 by husband and wife team David and Angela Porter. Sold at national pet retailers, the company's products are available to consumers nationwide and distributed through professional pet groomers, veterinary practices and rescue organizations across the United States, and are also available for purchase online or through professional and consumer catalogs. For more information on FURminator, visit

About The Balancing Act on Lifetime Television

“The Balancing Act is America’s only one-hour morning show that is about women, for women, and trusted by women.”

The show includes entertaining and educational segments, geared toward women that want a fun show but also one that provides real advice that will help them and their families. Topics include health, family, finances, travel, pets, cuisine, beauty and fashion, and the environment. You can follow The Balancing Act on facebook ( and on Twitter (
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Tags:Pet Care, Pets, Cat Hairballs, Dog Grooming, Pet Health
Location:Ardmore - Pennsylvania - United States
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