Bloomberg Sports (@BloombergSports) Adds Fantasy Alarm To "Front Office 2012"

Subscribers To Get Individualized Instant Updates On Their Fantasy Players; New Promotion To Go To The 2012 All-Star Game In Kansas City
By: Joe Favorito
May 8, 2012 - PRLog -- Bloomberg Sports, the world’s leader in sports analytic technology, today announced the integration of the Fantasy Alarm feature to their “Front Office 2012” fantasy baseball product, a state-of-the art enhancement which will provide all subscribers who opt in with an unlimited amount of instant updates on all their fantasy players’ activity. This valuable enhancement, free to all subscribers, officially launched today.

Via text message or email, Fantasy Alarm provides Front Office subscribers with direct access to critical, time-sensitive information such as injury, schedule, and latest news.  The alarms are tailored to the fantasy player's roster, so that the subscriber will never miss an important update. Like all other Bloomberg Sports offerings, Fantasy Alarm will sync with all the major fantasy league platforms like Yahoo!, ESPN, and CBS.

“Just as ‘Front Office’ uniquely provides recommendations for every fantasy player specific to their team, our Fantasy Alarm feature will deliver immediate updates when anything affects a player on your specific fantasy roster,” said Bill Squadron, head of Bloomberg Sports. “We are also excited to be able to offer to our subscribers a chance to attend the 2012 MLB All-Star Game in Kansas City with a guest, another added benefit through our ever-growing relationship with It is one of those great events every fan should attend.”

Users who sign up to receive real-time alarms will get updates when:

- A player does not appear in the daily line-up (approximately 60 - 90 minutes before game time).
- Breaking information and news tracking all major media outlets and social media.
- A player has been moved to the Disabled List, sent to minors, or placed on the inactive list (or removed from the 25-man roster for any reason).
- A player is removed from the DL for any reason. (i.e., added to the 25-man roster).
- A player involved in a game that is rained out or postponed.
- Probable pitcher notification (24 hours prior to start).
- Game time decisions tracking various media outlets (including pre-game broadcasts) on whether a player will play in a game or not (and other game-time decisions).
- MLB team closer changes.

Additionally, anyone who signs up to receive Fantasy Alarm either via text or email within the Front Office application will be entered into an All-Star Getaway Sweepstakes for the 2012 MLB All-Star Game in Kansas City.  There is no purchase necessary--fantasy players simply sign up to try Front Office 2012 for free, sync their league and sign up for Fantasy Alarm, and they are entered to win.

Bloomberg Sports’ “Front Office 2012” fantasy baseball product is again among the most used and innovative fantasy baseball tools for fans, while the company is now providing state-of-the art data analytic and player evaluation platforms for 26 of the clubs in professional baseball, as well as a quickly growing tablet product for players. Bloomberg Sports is also continuing to add a series of broadcast enhancement services for a number of regional sports networks, including MASN, Comcast Sports Net and others.

For more information on Bloomberg Sports, please visit and follow us on Twitter (@BloombergSports) and Facebook.

For more information on Bloomberg, please visit and follow us on Twitter (@BloombergLP) and Facebook.

About Bloomberg Sports
Recently selected by The Sports Business Journal as a Finalist for “Best In Sports Technology”  and already named as one of the “Most Innovative Companies in Sports” in 2011 by Fast Company Magazine, Bloomberg Sports takes the technology developed by Bloomberg, the leading global provider in data and analytics, and applies them to the vast data analysis opportunities in sports.  Working with and since its launch in 2010, Bloomberg Sports fantasy products give fans the most powerful easy to use resources as they draft and manage their fantasy teams.  Additionally, Bloomberg Sports provides a professional product that delivers Major League Baseball clubs with a secure, virtually unlimited set of analytical functions to assist them in personnel evaluation and game preparation and with a tablet application used by many professional players. Bloomberg Sports has also created products customized for broadcast use, as well as professional tools for several professional baseball organizations in Latin America.
About Bloomberg
Bloomberg is the world’s most trusted source of information for financial professionals and businesses.  Bloomberg combines innovative technology with unmatched analytic, data, news, display and distribution capabilities, to deliver critical information via the Bloomberg Professional service and multimedia platforms.  Bloomberg's media properties span television, radio, digital and print, making up one of the world’s largest news organizations with more than 2,300 news and multimedia professionals at 146 bureaus in 72 countries.

About, LLC
Driving innovation in the fantasy sports industry and supplying the demand for real-time mobile information, Fantasy Alarm has been hailed by The Fantasy News Network as “the best product on the market that can help you win your fantasy league”.  Launched in 2010 Fantasy Alarm pioneered the use of "push" technology to intelligently track professional sports lineup information and breaking news against user specific fantasy sports rosters.  Fantasy Alarm will deliver over 25 million unique alarms in 2012 and developed one of the industry’s fastest growing web properties by providing comprehensive content and entertainment produced by the industry’s most highly regarded thought experts. The Fantasy Alarm Show on SiriusXM Fantasy Sports Radio has developed a new breed of sports radio that has set the benchmark for comprehensive fantasy sports entertainment and was recently nominated for a Cynopsis Sports Radio Award.  Fantasy Alarm is a proud content partner of For more information on this privately held company please visit
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