Is Rackwise, Inc. Stock Safe to Buy?

Is Rackwise, Inc. (RACK) a safe stock investment or is it following the same path as Sunpeaks Ventures (SNPK) and North Springs Resources (NSRS)
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Rackwise Inc. (OTCBB- RACK.OB) is a leading software and services provider in several, growing IT markets. The company's flagship data center infrastructure management suite of products and services is used by over 150 companies worldwide to track, manage, plan, optimized, and provide IT infrastructure cost analysis.

Will 2012 be a breakout year for RACK?

Get an in-depth review on Rackwise Inc.'s penny stock (RACK) here:

http://www.aimhighprofits.com/rackem-up-rackwise-rack-pen...

Friday Trading Session Stats on RACK Stock:

Rack closed on Thursday, May 3 at $0.91. The stock opened on Friday at $0.83 with an inta-day high of $1.01 and an intra-day low of $0.80. RACK stock price at the close of trading on Friday was $1.01, up 0.10 (10.99%).

There were 227,587 shares traded on RACK for the day (Last Volume: 440, Up Volume: 65,397, Neutral Volume: 108,829, Down Volume: 53,361) which were comprised of 111 total executed trades which had an average trade size of 2,050 shares.

RACK has 99.22 Million Shares Outstanding, a 52 Week High (4/25/2012) of $1.79, a current Market Capitalization of 100.21 Million and a 52 Week Low (9/28/2011) of $0.44

Since its inception, RACK has experienced significant growth, the company's Web site states. In addition to its corporate headquarters in San Francisco, CA, RACK now has its sales headquarters in Las Vegas, Nevada and regional offices in California, Texas, Washington D.C., New York, Illinois and the U.K.

Strategic alliances and big name clients

RACK's data center analytics and intelligence solutions enable clients to:
Track and optimize asset utilization
Monitor and adjust power and energy usage for cost savings
Measure progress towards achieving Green data center initiatives
Plan for future growth and/or consolidation with impact analysis
Ensure business continuity
The company has strategic alliances with well-known IT innovators including Intel, IBM, Microsoft, and BMC Technology. (Read more)

RACK's client list also reads like a who's who, with companies including: AT&T, Time Warner Cable, Home Depot, GE, FedEx, and Cisco. (Read more)

Most recently, RACK announced that Availity, LLC, provider of the Availity Health Information Network, one of the largest healthcare data exchanges, selected RACK's DCM solution to plan, model and optimize its growing IT infrastructure.

Availity selected the intuitive, technologically advanced Rackwise® DCM solution in large part for its ease of implementation, a March 1 press release said.

"Healthcare is one of the fastest growing business segments in North America and ensuring the timely and secure access to critical medical information by key stakeholders is essential to all of us," said RACK's CEO Guy Archbold in the March 1 press release. "We are thrilled for this opportunity to provide an essential component in Availity's current and future IT infrastructure optimization strategies." (Read more)

Keeping up with the latest trends

Technology in RACK's target markets can evolve very quickly.

In recent years, the data center industry has experienced rapid changes driven by increasing device density, server virtualization, and the rise in energy costs, according to RACK's Web site. To keep pace with the transformation of the data center RACK has developed a software line of data center management software addressing the need for a deep understanding of the data center through modeling and analysis.

In mid-March, RACK announced that it will preview the upcoming release of its Rackwise DCM 3.6 software solution integrating features, functionalities and capabilities of the Intel DCM software into the Company's next-generation offering.

"Integrating Intel DCM functionalities and features into our Rackwise DCM product introduces ground-breaking capabilities for the data center infrastructure management market, enabling management to further optimize data center operations to achieve maximum financial savings," said Executive Vice President of RACK's Technology Development Group, Doug MacRae in a March 15 press release.  (Read more)

New appointments to management team and advisory board

Over the past few months, RACK announced several key appointments to its executive team and advisory board.

Among them, Jeff Winzeler, who was appointed to CFO in early February. Winzeler  previously spent 17 years with Intel Corporation, where he held a number of financial management positions in multiple domestic and international locations, a February 6 press release stated.

"Jeff Winzeler's extensive global operations and finance background with enterprises ranging from Fortune 100 to entrepreneurial firms brings a unique perspective and expertise to this critical role and I am delighted to welcome Jeff to our executive leadership team," said RACK's CEO, Guy Archbold in the February 6 press release.  (Read more)

In addition to strengthening its executive team, RACK made several new appointments to its Industry Advisory Board including industry veteran, Steve Biondi, who was recently appointed as President of North America Operations at Micro Focus, a leading provider of enterprise application modernization, testing, and management solutions; Richard Scannell, who has more than 20 years of senior management experience in the technology sector with a reputation for successfully executing innovative sales, marketing and operational support strategies in multinational enterprises; and Harkeeret Singh, who currently serves as Global Head of Energy and Sustainable IT at Thomson Reuters.

"Efficient data center management is critical to maximizing utilization of all assets across the global information technology infrastructure," Biondi said in an April 3 press release. "Senior executives recognize these investments are essential to both business development and profitability. IT professionals are continually seeking to enable powerful, state-of-the-art tools for real-time data management to optimize operational efficiencies and economic benefits. The Rackwise suite of products and service offerings, including their new DCM 3.6 software presently scheduled for release, are elevating the Company's reputation and market position in this discipline and I look forward to contributing to their strategic growth objectives in this advisory capacity."

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