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Stena Line launches new Car-cation campaign
Stena Line has launched a new campaign promoting the family car as one of the main focal points of a holiday with the help of comedian, Dom Joly.
The Car-cation (http://www.stenaline.co.uk/
Dom said: "I love travelling and I love my car… put the two together and it doesn't get any better. It's called a Car-cation. The Stena Line ships are fantastic; first class service and stylish lounges with as much leg room as you want. There are cabins to relax in and even a spa. Best of all, when I'm away I can still keep in touch with free WiFi and I can even use my phone."
Stena Line’s Head of Marketing Orla Noonan believes the Car-cation campaign will resonate with the public who are increasingly looking to reduce stress levels, especially around holidays. She said: "Ferry travel (http://www.stenaline.co.uk/
"Taking your own car on holiday gives you the freedom to pack more in and go where you want, when you want. What's more, as Dom demonstrates in our new campaign, a Car-cation with Stena Line allows holidaymakers to enjoy a VIP travel experience,"
To make a booking, customers can log onto www.stenaline.co.uk, call 08447 70 70 70 or visit their local travel office or agent.
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About Stena Line:
As the market leader between Britain and Ireland, Stena Line offers the widest choice of routes on the Irish Sea, with ferries to Ireland (http://www.stenaline.co.uk/
More than 500,000 people travel with Stena Line to Holland every year with twice daily return crossings on its Harwich to Hook of Holland route.
Diane Poole OBE
Head of PR & Communications UK & Ireland
9 Westbank Road
Units 1-4 Victoria Business Park
00 44 2890 786150