The 2012 Honda CR-V Is Edmunds "BEST..."

April 26, 2012 - PRLog -- The 2012 CR-V is a model representing new beginnings for Honda. Honda has always been ahead of the competition but this year they have stretched leaps ahead. From the new factories producing an influx of inventory, to the engineer's awareness of consumer needs, Honda is a force to be reckoned with! The 2012 Honda CR-V is at high demand and will only continue growing in popularity.

Edmunds.com listed the 2012 Honda CR-V as the number one vehicle for resale value in 2012. US News Published their "Best Cars" article and the '12 CR-V was #2 in "Affordable Compact SUVs."  The National Highway Transportation Safety Administration (NHTSA) awarded the newly redesigned 2012 CR-V with a 5-star overall safety rating. Kelly Blue Book also recognized it for being a "2012 Best Redesigned Vehicle" ... I could go on but I think we all get the message!

Honda has really been driving directly to their audience with the 2012 CR-V. For example they are networking WITH their drivers! Something that not many brands are doing. I'm not talking about a company Facebook page- trying to get likes in order to build a "good reputation." I am talking about Pinterest  ( http://www.pinterest.com ).  They have started a campaign that identifies active "pinners" and offers each one $500 to take a 24-hour intermission from Pinterest to check out some of the places or buy some of the products Honda has pinned about. A few women have already been handed checks by Honda and  they are excited to put the money toward travel! Why travel? Because the campaign is sponsoring the 2012 CR-V... a vehicle that promotes an active lifestyle, traveling, and living to the fullest.

Not only is the vehicle loved by active living individuals, it also has a strong appeal for women. The vehicle is targeted towards woman and the Pinterest Website is typically used by women to post recipes and other "fun fact" type information. Honda has immersed themselves in their consumer’s daily life, knowing that the CR-V has already made a name for itself, they have simply dropped the vehicle in the middle of a new social networking craze and the results... well let’s just say I see CR-Vs everywhere I look!

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