Harman forge partnership with Tata Motors for supply of branded audio infotainment solutions

Harman, the global audio and infotainment giant announced yesterday that it had signed a strategic multi-year agreement with Tata Motors to develop and supply branded audio and infotainment solutions for the latter's cars.
 
 
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April 24, 2012 - PRLog -- Harman, the global audio and infotainment giant announced yesterday that it had signed a strategic multi-year agreement with Tata Motors to develop and supply branded audio and infotainment solutions for the latter's cars. Tata Motors is the largest auto firm in India, which also owns the UK-based Jaguar Land Rover. This is the first time that an Indian automobile company, which is bringing premium branded audio and infotainment systems to the domestic market, with the firming up of the pact. Harman is the leading supplier of advanced connectivity, infotainment, and audio to the world's automakers, including Audi, BMW, Chrysler, FIAT, Ferrari, General Motors, Hyundai, Kia, Lexus, Land Rover, Mercedes Benz, Porsche, Toyota, and Volkswagen. The company maintains manufacturing and R&D operations is spread across the world.

Dinesh Paliwal, Chairman, President and Chief Executive Officer of Harman said: "The agreement we have with Tata Motors is a milestone in the growth of branded audio and infotainment system for the Indian market. We are very proud and honoured to be selected by Tata Motors as their trusted supplier. What is more, our development teams will work very closely with Tata Motor's engineering staff to create unique products that will surprise and delight customers. In tandem, we will set a new benchmark in OEM installed sound and infotainment in the domestic market".

Speaking about the agreement with Harman, PM Telang, Managing Dirctor - India Operations, Tata Motors said: "We will intensify the application of the infotainment and acoustic platforms developed by Harman and offer world class solutions in this domain in its future Passenger Car platforms both for the Indian and export markets. Furthermore, Harman's innovative technologies and large presence in all the premium cars in the world market will help us take our cars to the next level". For a full report, visit http://automotivehorizon.sulekha.com/harman-signs-agreeme...
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Source:Jayashankar Menon, Editor, Automotive Horizon
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