MCM opens its first boutique in Saudi Arabia

April 22, 2012 - PRLog -- MCM (Mode Creation Munich), the prestigious German company specialized in luxury genuine leather products, opened its first boutique in Saudi Arabia, at Red Sea Mall, Malik Road, Jeddah. This boutique is the first of its kind for this luxury brand in the Middle East region.

In view of the importance of the Saudi market to MCM as being a springboard for the neighbouring countries, Mr. Michele Alberti, President of MCM, visited Jeddah and cut the ribbon to mark the opening of the boutique to the public. The boutique contains a wide variety of leather products including a fancy collection of women's innovative designs, luxury and high quality bags, suitcases, briefcases, in addition various leather accessories such as purses, luxury small leather items and lots of genuine leather products.

After cutting the ribbon, MCM President, Mr. Michel Alberti, said to the press:" After thorough study of the Middle East region markets, we have decided to penetrate the region through the Saudi market, the biggest market in the region, in cooperation with Abuissa Holding Company Limited and benefit from more than 30 years of experience in the Gulf market. The Saudi consumer is smart, stylish and always looks for luxury products that reflect his personality and individuality. We are confident that our products will meet the aspirations and needs of the Saudi consumers."

He added: "The boutique which we are opening today is our first boutique in Saudi Arabia and the first in the region, we shall open a similar boutique in Riyadh soon. We do not offer luxury, upscale and genuine products only, but we also offer excellent service through which we seek to achieve maximum customer's satisfaction. From the moment they step into the boutique, the clients will feel the difference. "

Founded in 1976, German brand MCM (Mode Creation Munich) crafts luxury leather goods, apparel for the world’s most seasoned travellers. MCM established itself as a global luxury brand through European artisanship with a refined mastery of skills, handcrafting elegant products with flawless quality materials.

MCM has presence in many major cities around the world including Athens, Berlin, Dusseldorf, London, New York, Beijing, Shanghai, Hong Kong and Seoul, and sold by prestigious retailers in major global market such as United States, Britain, Italy, U.A.E. and Russia.

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Mahmoud Abuown
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