Entreprenuer Aims to Uplift Through Glamour

April 17, 2012 - PRLog -- April 16, 2012 (Seattle, WA) – Seattle-based costume and accessories designer, Angelique Ashton of Lime Light Fashion is turning to the Internet to raise start up capital to open a gown and costume warehouse superstore that brings the experience of walking the runway to shoppers in need of a pick-me-up.

Ashton is seeking to raise $17,000 in the next 30 days through crowd funding site IndieGoGo.com. It’s a creative approach that integrates social media and brings together potential future customers from the interconnected pageant, performing arts, and fashion communities to fund the store's launch. View the funding campaign at http://www.IndieGoGo.com/LimeLightFashion (direct link).

“Our main mission is to promote self esteem in women and teens,” says Ashton. “In our store customers could put on something sparkly and walk the runway, and be encouraged to feel accepted, confident and gorgeous in their own skin.” Ms. Ashton plans to leverage experience gained working on the production side of Art and Fashion shows as well as several years of business management to successfully operate Lime Light Fashion House, planned to open in Seattle in January of 2013 if the funding campaign is successful.

“I believe this is an idea for our time,” says Ashton “it will help to attract other retailers to Seattle's SoDo district where we plan to locate the store, it will provide a one-stop-shop for stage performance and pageant needs as well as a fun and exciting venue for fashion industry events, and it allow us to do good in the world.”

About IndieGoGo.com. IndieGoGo is a collaborative way to fund ideas. Founded on the principles of opportunity, transparency, choice, and action, IndieGoGo launched in 2008 to provide any idea (creative, cause or entrepreneurial) the tools and process to raise money, offer perks and keep 100% ownership. IndieGoGo is in over 120 countries with over 5,000 projects. It has been featured in top-tier media including BBC, AP, Reuters, Filmmaker Magazine and Techcrunch, and conferences like the Sundance Film Festival. IndieGoGo is headquartered in Berkeley, CA.

About Lime Light Fashion. Lime Light Fashion is currently an online boutique specializing in pageant and stage jewelry and accessories and the home of Angelique Ashton Designs original creations. Learn more at http://www.LimeLightFashion.com.

Contact: Angelique Ashton at (425) 750-3537 or Angelique@LimeLightFashion.com

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Lime Light Fashion is currently an online boutique specializing in pageant and stage jewelry and accessories and the home of Angelique Ashton Designs original creations. Learn more at www.LimeLightFashion.com.