Car Accessories Startup mAuto Store Launches Car Sun Shade Campaign Across United States
Online retailer mAuto Store is pushing full steam ahead with its product line. The company is rolling out an ambitious marketing campaign around its range of products.
April 17, 2012 - PRLog -- As edgy startup mAuto Store announces the launch of its car sun shades, the simultaneous release of its product video is sure to thrill the masses. The word boring has been banished from the company’s vocabulary and it plans on revolutionizing the world of car accessories. On April 17, 2012, mAuto Store will be pushing its exclusive
Eyes sun shades offering from a different angle. In the past few decades there have been few signs of change in the car accessories industry in terms of the product offering and the level of advertising. Instead of pushing the same old stuff in the same old way, mAuto Store decided to make accessories for cars easily accessible and fun starting with car sun shades.
CEO and Founder Lester Mapp said, “We just want to make cars cool again.” It’s hardly possible to change an entire industry starting with car sun shades, but it’s entirely possible to change someone’s perception of car sun shades by featuring them in a unique video.
In fact, one unexpected product seems to be outstripping the rest - the Eyes Car Sun Shades. The irresistible appeal of mAuto Store’s signature eyes car sun shade has customers pre-ordering and virtually lining up to get their hands on one.
In a world of high-tech everything, the company’s Eyes Sun Shades are stealing the show because simplicity is a refreshing change. People are tired of being bombarded with multi-purpose everything and the tricks of advertising. It’s all about getting a product that does exactly what it says it will do.
With the car sun shades video the company is boldly reflected in its youthfulness and refreshing perspective. Both entertaining and charming, the video is one that entices you with nostalgia while poking fun at norms and excesses of modern life. After this first car sun shades video it seems the company has a few more surprises up its sleeve.
Starting with just a few boxes of merchandise piled up in a bedroom, mAuto Store owes its humble beginnings and subsequent success to CEO and Founder Lester Mapp who has led the company since its inception. Two offices and a warehouse later, the company’s exciting line of products is making its way to a computer near you. With its thumb firmly on the pulse of all that is hip and happening and its ear to the ground, mAuto Store will be one to watch well into the future.