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Market Torque Mentors Digital Natives in the iMADdu Student Apprenticeship Program
Market Torque LLC is a marketing firm that advises small and emerging businesses in marketing strategy and execution. To support the local entrepreneurship community, Market Torque has become a sponsor of iMADdu’s Student Apprenticeship Program.
By: Anny Christiansen
The SAP program offers a critical bridge for students to become entrepreneurs. According to Emily Summers, Principal of Market Torque, “I have been so fortunate to have had incredible mentors throughout my life—even now. It is wonderful to be able to share my lessons learned with a motivated student. Because the up and coming generations are such digital natives, I’m learning an equal amount from the mentorship experience about technology, how it has transformed society and the opportunities that it presents.”
iMADdu (I make a difference, do you?) Inc. is a nonprofit organization that provides experiences to students to empower the next generation of entrepreneurs through apprenticeship and mentorship. Through the SAP Program, students have the opportunity to gain hands-on experience and to personally learn from an established entrepreneur.
“Emily is a very intelligent person who is well-networked in the community,” said Yuta Kato, a George Mason University student who is an Apprentice in the SAP at iMADdu. “I was given the opportunity to be mentored at Market Torque. I learned about branding, strategy, and market development. I was glad that iMADdu matched me with Market Torque as a mentor company as I was able to maximize my skills while obtaining tangible experience.”
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About Market Torque
Market Torque LLC is committed to helping small and emerging businesses increase their market presence in Washington D.C., Virginia and Maryland. Core industries we support include technology and professional services. Market Torque offers insight into your marketing and business development based on large corporate marketing experience and client experience. Ultimately, Market Torque’s mission is to help your business grow. For more information, visit www.MarketTorque.com.
About iMADdu (I make a difference, do you?)
iMADdu empowers the next generation of entrepreneurs by providing hands-on experiences through apprenticeships that impact the local community. iMADdu bridges the gap between the academic and the practical at the university level. For more information, visit www.iMakeADifferenceDoyoU.org or follow us on Facebook/iMADduorg and Twitter: imadduorg.