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Follow on Google News | Fundraisers More Easily Grow Donor Relationships, Coordinate Fundraising Activities, with ClearViewSofTrek Corporation launches the newest version of its signature decision support system, ClearView, which works in tandem with their PledgeMaker donor management system.
ClearView 2.0 helps fundraisers • track all their fundraising activities against their strategic goals. • carry out and track calls, letters, proposals and other activities in pursuit of major and planned gifts. • fine-tune their fundraising efforts through the gamut of marketing channels, from email and direct mail to personal contact, events and online marketing. • take full advantage of PledgeMaker, which handles administrative tasks like direct-marketing segmentation, membership, batch entry, security, transaction processing and more. “Fundraisers at nonprofits will discover that raising money gets easier when they use ClearView 2.0,” said Bob Girardi, SofTrek’s vice president of marketing and sales. “They’ Important ClearView 2.0 features • Each organization can customize ClearView 2.0 to support its ways of inputting data, reporting, and more. • ClearView 2.0 users can personalize their dashboards to meet their specific way of working. • ClearView offers complete donor and prospect profiles with information on how and when the organization contacted the donor, giving history and other details. • ClearView is available on computers, tablets, smartphones and all internet-connected devices. • ClearView works in tandem with PledgeMaker, which has a centralized database that lets organizations easily record and track all online and offline marketing activities to donors. ClearView 2.0 for PledgeMaker is available starting May 1, 2012. To learn more about ClearView 2.0 or request a demonstration, visit www.softrek.com. Since 1987, SofTrek Corporation (www.softrek.com) End
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