Brandnation's Trio Of Client Wins

Brandnation has enjoyed a hat trick of new client wins with the appointment of three new brands to the PR division- Glamorous, Evans Cycles and USA PRO.
 
March 22, 2012 - PRLog -- Fast fashion label Glamorous, which takes inspiration from celebrity styling and high fashion, has appointed Brandnation to handle the UK PR and media, focusing on consumer media. The collections are designed in the UK and the fabrics are sourced across the globe to deliver trend-led stylish and affordable fashion to suit any mood or occasion. The range is available on www.glamorousuk.com and is aimed at women aged 18-35 years.

Evans Cycles, the UK’s largest cycle retailer, has appointed Brandnation’s Sports PR Team to handle an extensive consumer media PR brief. Brandnation will be promoting all of the retailers products and exclusive ranges in addition to providing PR support for store launches and events.

Evan’s Cycles was founded in 1921 and now has 46 retail stores throughout the UK as well as a very successful online offering at www.evanscycles.com and full mobile accessibility.

Female fitness brand USA PRO has retained Brandnation to handle all aspects of its UK PR. The agency will be promoting the stylish fashion workout ranges, available from Sports Direct, as well ambassador activation and social media. The brief will focus on UK consumer media and will be handled by Brandnation’s Sports PR Team.

Mary Killingworth, Brandnation’s Managing Director comments, “We are very excited about the new client wins, all are fantastic brands and important wins for the agency.

Glamorous is a very new, exciting fashion brand that compliments our fashion offering and the existing brands within the portfolio. Fast fashion is a prominent movement within the fashion industry with huge growth potential and opportunity, we are looking forward to being a part of this success.

“Evans Cycles and USA PRO are great wins for our Sports PR Team. Evans Cycles’ store expansion programme under way combine with the prominence of cycling make this a very exciting time for the brand and the cycling industry. USA PRO combines feminine and fashionable attributes with technical performance – qualities in high demand. We are looking forward to contributing and elevating this success of this brand through all channels.”

www.brandnation.co.uk

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Brandnation is an integrated marketing, PR and communications agency based in central London, specialising in multi-dimensional creative brand campaigns across fashion, sport, lifestyle and beauty sectors.
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