Lynn Ward, Waterbury Regional Chamber President
March 16, 2012
-- Lynn Ward, president and CEO of The Waterbury Regional Chamber in Waterbury, Connecticut, announced that the producers of the “2012 Fireball Run Adventurally - Northern Exposure” (www.fireballrun.com)
have chosen to make Waterbury one of their eight destination cities during their September 21–29, 2012 road rally event. “Fireball Run® is an adventure and film created by Adrenaline Partnership at NBC Universal Studios in Orlando, Florida,” explained Ward, “It is an epic 8-day, 14-city, 2,200 mile interactive adventure game featuring cars driven by teams from the destination cities. In 2011, team participants included NASCAR driver Geoff Bodine, and astronaut Winston Scott. The journey is scripted to educate influential participants as well as entertain a live and future feature film audience while aiding in the powerful cause to locate missing and exploited children. To date, Fireball Run has aided in the recovery of 38 missing children across the United States.”
Through the Waterbury Regional Chamber and City of Waterbury’s ambitions initiated in 2011, Waterbury has been named one of the eight destination cities between Independence, Ohio and Bangor, Maine. On September 27, 2012, Waterbury will be visited by 80 to 100 influential business owners, corporate decision makers, celebrities and political leaders from the United States and Canada. During their visit, Waterbury will be ‘seen’ by over 3 million viewers of the www.FireballRun.com website which will stream the entire road adventure live between September 21 and 29. When the teams of drivers arrive in Waterbury, they will be celebrated with numerous festivities on the Waterbury Green between 3:00 to 7:00 p.m., which will all be streamed live. That evening, they will be celebrated at an invitation-only dinner event at Waterbury’s famed Palace Theater. At the finale of their 8-day expedition, Waterbury will continue to be highlighted in a “Fireball Run Adventurally - Northern Exposure” feature film which will be viewed by millions in theatres nationwide.
During the adventure, 40 teams of 2 will drive various vehicles to each destination city. In those cities, they will visit local area landmarks, solve clues and accomplish missions based on local history, geography and pop culture. The “2012 Fireball Run Adventurally - Northern Exposure” will continue the production’s’
signature ambition, “The Race to Recover Missing Children”. Ward explained, “The producers’ intentions for the past five years have been to bring nationwide attention to missing and exploited children. Each Fireball Run team represents one missing child from that team’s home region. Each team’s adventure will include distributing 1,000 posters of the missing child from their area to aid in that child’s recovery. Since its inception, Fireball Run has helped locate 38 missing children across the United States.”
Mayor Neil O’Leary and Lynn Ward announced that Waterbury, Connecticut’
s ‘Official 2012 Fireball Run Team’ will be Dr. Peter Jacoby, chairman of emergency medicine at St. Mary’s Hospital in Waterbury, and Paul Largay, president of Largay Travel in Waterbury. Loehmann-Blasius Chevrolet will be providing a 2012 Corvette convertible for the team to drive across the 2,200 mile expedition from Independence Ohio to Bangor Maine. A second team, Waterbury’s “Hometown Team”, Stan and Melissa Piurkowski, owners of Meadow Street Commons and Meadow Street Grill in Waterbury, will drive their privately-owned 1986 Ford Ranger in the expedition. Title sponsors of Waterbury’s Fireball Run are Loehmann-Blasius Chevrolet, Post University and Webster Bank, all based in Waterbury.
Among the many admirable ambitions of the “Fireball Run - Adventurally”
expeditions, which have been produced for the past five years across the United States, is to ask the destination city to select a child-related charity in their city to receive donations from Fireball Run participants. For the “2012 Fireball Run”, The Chamber and Waterbury Mayor Neil M. O’Leary has selected the Police Activity League (PAL) as recipient of the “Mayor’s Choice of Charity”.
As Ward explained, “Fireball Run is not a road race. It is a road rally unlike any competition in the world, with many wonderful opportunities, goals and achievements.”
She explained that the 40 teams of drivers, plus millions of people across the United States, will be provided with ‘up close’ views of Waterbury’s impressive Basilica of the Immaculate Conception Church, the notable Mattatuck Museum on the city’s Green, plus the recently-renovated City Hall and art deco Palace Theater. “These were all notable points of interest that first attracted the producers of the expedition to Waterbury. They were also very impressed with our Timexpo Museum at the Brass Mill Commons.” Ward stated that Fireball Run Executive Producer J. “JJ” Sanchez commented during his January 2012 visit to Waterbury, “Everyone in the U.S. knows Timex, it’s an American brand. Not many Americans know that Timex is a Waterbury company.” Sanchez had also commented, “There are a lot of neat things I didn’t know about Waterbury until I got here.”
During their visit to Waterbury, Sanchez stated, “If Lynn Ward had not acted upon our initial inquiry to Waterbury in 2011, the participants of Fireball Run and its audience may never know this city’s rich story. We found Waterbury to be a pleasant surprise. It’s a very vibrant city full of very enthusiastic and dynamic people. It has a very rich lineage and history, a supportive and committed business community, and a group of civic leaders who work very well together.”
Waterbury’s designation as one of eight destination cities during the 14-state “2012 Fireball Run Adventurally-
Northern Exposure” expedition has the potential to garner Waterbury, its’ surrounding communities with national recognition. “The possibilities are enormous around the positive impact Waterbury’s inclusion in this expedition could bring to our region and Connecticut,”
For information on “Fireball Run Adventurally”
, visit www.Fireballrun.com. To learn about Waterbury’s Fireball Run visit www.waterburyfireballrun.com and You Tube “Waterbury Fireball Run”. To learn more about the Waterbury Regional Chamber visit www.waterburychamber.com, call 203-757-0701, or email to email@example.com.