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Advanced Digital Strategies for Publishers Shared at Mequoda Summit West 2012, April 11-12th
Learn how some of the world’s most successful publishers are growing digital revenue
This Mequoda Summit is for digital content marketing practitioners who want to take their knowledge and skills to the next level. Accomplished leaders from the digital publishing industry will present the information, including actionable strategies, best practices, and compelling case studies.
The curriculum for the Mequoda Summit West 2012 includes:
-Managing Digital Media Transformation—
-Refocusing Online Editors—Getting Them Excited About Driving Revenue with Danielle Werbick, Director of Online Marketing, Interweave.
Leveraging Editorial Content--Gaining Efficiency from Minimum Information Units with Phil Ash, President, Capitol Information Group.
-SEO Imperatives and Insights with Mequoda team members.
-SMO Strategies and Tools with Mequoda team members.
-Email Traffic-Builders with Mequoda team members.
-Revenue Generation Tactics and Tips with Mequoda team members.
-CEO Power Panel with Clay Hall, CEO, Aspire Media; Stuart Hochwert, CEO, Prime Publishing; Phil Ash, President, Capitol Information Group.
-Networking Cocktail Party and Hall of Fame Awards Dinner
-‘Burning Questions’ Roundtables on SEO marketing, SEO tools, Twitter marketing, Facebook marketing, email marketing, digital magazine publishing, digital book publishing, and managing digital transformation.
To learn more about the Mequoda Summit West 2012, including information on all of the guest speakers, sessions and registration information, visit http://www.MequodaSummit.com.
Register before Friday, March 16th, and receive early bird price specials.
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Mequoda teaches best practices in online publishing and marketing. In-depth research and best practice guidelines are available through a free email newsletter and blog, webinars. seminars on CD, a membership website, live events and professional services