Junonia's New Website is up! Plus Size Active and Casual Apparel

March 13, 2012 - PRLog -- Junonia began in 1995 serving the plus size woman with quality active and casual clothing.  The Minnesota-based direct marketing company built its first site early in the dot.com era, and over time its site wasn’t keeping up in the world of organic search and streamlined checkouts.

The new website went live today with nary a hitch, thanks to partners, Communication Logistics (CLI) and Thill Logistics.  Susan Noble, who project managed the entire process for Junonia said, “All of our testing paid off.  We wanted to make the cut-over completely invisible to our customers.  Now they can focus on shopping with ease on our updated new site.”

Customers will now see product recommendations based on their shopping history and clear links to social media make it easy to keep up with all that Junonia has to offer.  The Send-A-Friend feature allows for easy sharing of items that excite them as does the Wish List feature, which will help their family and friends shop for them .   The checkout is streamlined, and finding the correct size and color has never been easier.  

Under the skin Junonia has re-tagged the entire site.  Women looking for plus size swimwear or plus size ski pants will find this top-quality resource in their search when they are heading out to a cruise or a ski resort.

“Our focus is creating great clothing for active plus size women,” says President Anne Kelly.  “With spring in the air, women are getting outside and active – and the refreshed website is there to be a part of their active life.”    

Check out the new website at www.junonia.com

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Junonia is the premier provider of plus size women's active and active-inspired casual apparel. Its exclusive designs are avaialble by catalog and internet at www.junonia.com. Best-selling categories are swim, active, ski, outerwear, and casual apparel.