Kirsty Gallacher Appointed New Face of USA Pro

March 13, 2012 - PRLog -- As well as modeling the new range, available exclusively at Sportsdirect.com online & in store, Kirsty will have an active role in the development of new product. As a trusted and respected females role model within the fitness industry Kirsty is a perfect fit for the iconic women's fitness brand whose core values centre around femininity and functionality.

The new USA Pro collection features a variety of fitness basics including bra tops, vest tops, t-shirts, leggings and capri pants all providing uncompromising quality, optimum fit and comfort. Constructed with flat seams and stretch fit fabric for maximum freedom of movement, coupled with sweat wicking PRO-Dry technology,  the garments in the range help keep you cool and dry as you work out. The range features extensive use of a strong, vibrant colour palette and the underlying direction is fashionable, feminine and stylish.

Of the new range, Kirsty comments, "I'm very excited to be working with USA Pro. I've been wearing the brand for years so to now be an official ambassador s a fantastic honour. Working out is such a big part of my life so being associated with such a high quality fitness brand is really ideal!"

USA Pro Brand Manager, Laura Muldoon adds, "We are thrilled to have Kirsty on board. She has the perfect look and attitude for what the brand represents and with such an extensive knowledge of the industry she is exactly what we were looking for in terms of a brand ambassador."

# # #

Brandnation is an integrated marketing, PR and communications agency based in central London, specialising in multi-dimensional creative brand campaigns across fashion, sport, lifestyle and beauty sectors.