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Go Dance Steps into New Look, Completes Rebranding
Go Dance today officially announced its new name, logo and tagline. Formerly National Dance Clubs, the ballroom dance school will now operate under the name “Go Dance," and unveiled a new logo with the tagline, “Go Dance, Knoxville.”
KNOXVILLE, TN – March 1, 2012 – Go Dance, the longest running ballroom dance studio in Knoxville, today officially announced its new name, logo and tagline. Formerly National Dance Clubs, the ballroom dance school will now operate under the name “Go Dance.” The studio also unveiled a new logo with the tagline, “Go Dance, Knoxville.”
“Our passion is dancing,” said Sam Gordon, owner of Go Dance. “From Ballroom to Latin and amateur to professional, we believe Go Dance is Knoxville’s premier ballroom dance studio. Therefore, we wanted our to excite, inspire and motivate Knoxville to get up, get moving and, simply, go dance. With our new name, logo and tagline, the studio’s brand is now aligned with a simple and elegant call-to-action.”
Speaking to the dance studio’s new logo, Gordon commented, “Go Dance’s new logo utilizes clean clines and negative space in order to effectively communicate both the studio’s new name, message and tag line. We selected the colors of green and blue to invoke feelings of action and trust, respectively. The silhouette of the couple embracing mid-dance serves to communicate both the studio’s function and the passion the studio has for both its students and the craft of ballroom dancing.”
Go Dance is a full-service, ballroom dance studio, providing both private and group dance instruction to students of all ages and ability. Lessons are offered in all styles including, Ballroom and Latin dances, such as: Waltz, Cha-Cha, Tango, Salsa and Swing. The studio also provides to all students sponsored, social events, as well as opportunities to compete in regional and national dance competitions.
To celebrate it’s name and look, the studio invites general public to its events scheduled this week:
“Cupcakes & Cocktails”
WHEN: Thursday, March 8, 2012
TIME: 5:30 – 8:00 p.m.
“East Tennessee DanceSport Showdown: 2012”
WHEN: Saturday, March 10, 2012
TIME: 9 a.m. – 9:00 p.m.
COST: $25 (call ahead to make reservations:
About “Cupcakes & Cocktails”
“Cupcakes & Cocktails” is an evening to celebrate with cupcakes from Cities Cupcakes, cocktails provided by Tennessee Valley Winery and lots of fun – including dance lessons, performances from Knoxville Symphony Orchestra and costume unveiling from Cirque du Soleil. Shoppers are invited to visit with local businesses and enjoy a sophisticated night out at West Town Mall. Cirque du Soleil sponsors “Cupcakes & Cocktails.” For more information about “Cupcakes & Cocktails,” please visit,http://www.simon.com/
About East Tennessee DanceSport Showdown
The East Tennessee DanceSport Showdown is an annual ballroom dance competition sponsored and hosted by Go Dance. ETDS is the only ballroom dance competition held in the East Tennessee region offering a professional category of competition in which to compete. For more information about EDTS, please visit http://www.godanceknox.com/
Source: Go Dance
Brandon Belcher, Strategé Communications
Go Dance Knoxville Contact
Sam Gordon, Owner, Go Dance Knoxville
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Go Dance Knoxville is the longest running ballroom dance studio in Knoxville, serving the metropolitan area for over twenty-five years. The studio is dedicated to teaching the art of social and ballroom dance with a mission to provide students with premiere dance instruction in a fun, high-energy environment. Go Dance Knoxville provides dance instruction in all styles of Ballroom and Latin dances such as: Cha-Cha, Foxtrot, Rumba, Salsa, Swing, Tango and Waltz. The studio is staffed by award-winning, professional dancers and trained, ballroom specialists. Go Dance is the only studio in Knoxville owned and operated by professional dance instructor, choreographer and three-time, American Smooth, Triple Crown Champion, Sam Gordon. To learn more about Go Dance Knoxville, please visit our website, http://www.godanceknox.com or our Facebook Page, http://www.facebook.com/