March 5, 2012
-- Birla Sun Life Insurance strengthens its presence in West Bengal Krishnagar
~Opens its 1st branch at~
Krishnagar: Birla Sun Life Insurance (BSLI) inaugurated its new branch in Vasant Vihar today. The branch is located at Floor, Utsav, 21, M/s-B.B. Enterprises, Ananta Hari Mitra Lane, Krishnanagar, Dist-Naida, West Bengal-741101
Commenting on the occasion, Jayant Dua, MD & CEO, Birla Sun Life Insurance said,” The India insurance potential is tremendous. We recognize this opportunity and the need for spreading awareness amongst the discerning consumers and driving sensitivity towards the need for availing protection solutions for individuals and their families especially given the statistics of under-insurance and under-penetration amongst Indian households.”
He further adds “We have been at the forefront of expanding our geographical footprint over the years to reach out to our customers and provide them need based and innovative offerings designed to meet their felt and unfelt, life cycle needs. With this objective we have been able to scale our reach from xx in 2001 to over 600 branches, today spread across the length and breadth of the country. We do not have an existing network inKrishnagar and are hopeful that this branch in Krishnagar will help us scale our operations in West Bengal and help us touch the lives of many more customers, in the days ahead”.
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