March 2, 2012
-- El’s Original Medleys are now joined by Sour Cream & Onion and Cheddar flavors.
The classic blend of herbs in tangy Sour Cream & Onion Medleys mixes perfectly with potato chips, corn nuts, pretzels, and El’s own handmade Bagel Snaps to create an addictive snack that will please everyone, not just those with gluten issues.
El’s Cheddar Medleys feature zesty white cheddar tossed with our snack mix to produce a crunchy, perfectly balanced cheesy mouthful that will keep you coming back for more.
These latest flavors join Original Medleys and Original Bagel Snaps: the first gluten free bagel chip on the market, in El’s popular snack line.
Medleys and Bagel Snaps have no gluten, eggs, trans-fats, hydrogenated oil, high fructose corn syrup, preservatives, artificial flavors, or cholesterol. Using only the best ingredients available, El’s makes great tasting snacks that are available for retail in five-ounce bags.
To celebrate the new flavors, El’s is unveiling updated, bolder packaging designs to better reflect the character and personality of their snack line. Says company President Eleanor Smith, “We needed to have continuity across our product categories, while allowing for future line additions, and this was the perfect opportunity to update the look and style of our packaging without losing our original feel. Plus, keeping our logo in the same spot and only slightly changing our distinctive typescript will call out to our current customers and save confusion on the shelf.”
The new flavors and updated packaging are now shipping nationally.