Mazda Takes a Dr. Seuss Approach to Marketing the 2013 Mazda CX-5 with SkyActiv Technology

Feb. 20, 2012 - PRLog -- The Mazda CX-5 has met its match in Dr. Seuss’ The Lorax movie, which opens in March. The auto industry has been buzzing about Mazda’s new Skyactiv Technology, and the automaker is highlighting the eco-friendly system in commercials all about preserving the environment. Mazda of Cool Springs is a premium Mazda dealership located in the greater Nashville area of Tennessee that offers the efficient CX-5.

Dr. Seuss’ The Lorax is a book based on an environmental protector called a Lorax whose main goal is to preserve the Truffula Valley in danger of deforestation. The story’s goal is to promote the preservation of the environment, which is also Mazda’s goal in creating Skyactiv Technology.

The 0:30- and 0:45-second advertisements incorporate the classic Dr. Seuss graphics, colors and characters and Mazda’s inspiring new technology. The ads show a brightly colored CX-5 driving through the Truffula Valley surrounded by the forest’s friendly inhabitants.

The movie and automaker’s collaboration is perfectly matched to promote environmental consciousness and fuel-efficiency. The commercial stays true to everything the Lorax and Mazda stand for. The creative ad captivates audiences of all ages and will be featured through social media, television and other forms of communication.

About Mazda of Cool Springs

Mazda of Cool Springs is your Central Tennessee Mazda dealer. Our Sales Department’s goal is to provide you with the best new car buying experience possible. If you’re looking for a pre-owned vehicle in Central Tennessee, Mazda of Cool Springs has a wide variety to choose from!  At Mazda of Cool Springs Service Department, our highly qualified technicians are here to provide exceptional service in a timely manner. From oil changes to transmission replacements, we are dedicated to maintaining top tier customer service, for both new and pre-owned car buyers! We are here to assist you every step of the way from the purchase of your new or pre-owned vehicle with financing and quotes to service and parts maintenance.  It's our commitment to earn your business every day.

Mazda of Cool Springs is centrally located in Franklin, Williamson County, Tennessee, and neighbors to Nashville, Madison, Antioch, Brentwood, Murfreesboro, Clarksville, Dickson, and Columbia.

Feel free to browse our online inventory, www.mazdaofcoolsprings.com or stop by Mazda of Cool Springs located at 200 Comtide Court in Franklin, Tennessee and test drive a new Mazda or one of our pre-owned vehicles today!

Contact Information:

Mazda of Cool Springs
200 Comtide Court
Franklin, TN 37067

www.mazdaofcoolsprings.com

Sales:  888-766-5992
Service:  888-765-3412

Hours:

Monday: 8:00 AM – 8:00 PM
Tuesday: 8:00 AM – 8:00 PM
Wednesday: 8:00 AM – 8:00 PM
Thursday: 8:00 AM – 8:00 PM
Friday: 8:00 AM – 8:00 PM
Saturday: 8:00 AM – 8:00 PM
Sunday: Closed

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