Feb. 14, 2012
-- The Indoor Netball Association England have appointed London-based sports PR specialists, ENS Ltd, to oversee their media activities in the lead up to the 2012 Open World Cup in Brisbane.
Indoor Netball is a version of the traditional game, played most usually with a mixed-gender team of six players. The sport is closely associated with indoor cricket as it can use the same facilities, so is especially popular in Australia, New Zealand and South Africa with over 90,000 people playing monthly.
England’s Indoor Netball team has enjoyed international success out of proportion to the levels of awareness it currently enjoys. This year, when the squad travels to Australia for the Open World Cup, they are hoping to go one better on their 2010 silver medals.
Sarah Taaffe, General Manager of INA England, said “This year is pivotal for Indoor Netball and we wanted to work with an agency who really understood our ambitions. ENS came to us highly recommended with an impressive track record working for sports governing bodies – but we also loved that so many of the team are committed netball players. This is a very exciting time for everyone involved in Indoor Netball and we are thrilled to have ENS as part of the team.”
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For more information, please contact Laura Clark at ENS on 020 7934 9035 / firstname.lastname@example.org
Indoor Netball has been played for over 22 years with 1,000 participants in the UK weekly and 90,000 worldwide players. The key difference between Indoor Netball and the traditional format of the game is that the ball is always in play, there are no sidelines as they are replaced by nets. Shooting and positions are also different – two points are awarded for a goal scored outside the circle and one point for inside. Crucially, because sides are mixed equally with men and women, it is one of the few sports where both genders compete on terms. Current World Champions are Australia but with the Open World Cup taking place in Brisbane on 8th – 16th June this year, England is hoping to go one better and claim the title this year. For more information, visit the INA England website http://www.ina-england.co.uk