All Star Chefs and Best Selling Publishers Launch 'iTunes for Recipes'

Harvard Common Press and Gooseberry Patch offer 1,000 recipes on from best selling ‘Not Your Mother’s’ and ‘101 Recipes’ books for $0.99 per recipe. Star chefs Martha Vongeriechten, Anita Lo, and more give recipes for free.
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New York City - New York - US

Jan. 27, 2012 - PRLog -- New York, NY – January 27th, 2012 – Some of the world’s most esteemed culinary masters including Iron Chef Masaharu Morimoto, Kimchi Chronicles’ Marja Vongerichten, Top Chef Canada Head Judge Mark McEwan, and Michelin Star Chef Anito Lo are now offering single recipes on, the ‘iTunes for Recipes’.

Today, anyone can purchase individual recipes for $0.99 from Harvard Common Press’s best selling ‘Not Your Mother’s’ cookbook series and Gooseberry Patch’s ‘101 Recipes’ series, and celebrity chefs which all together includes over 1,000 recipes.

A universal online recipe box, KeepRecipes ( stores members’ recipe collections online for use on the web, iPhone, or iPad.  For free, members clip recipes from any website, including The Food Network, The New York Times, and Epicurious. The system auto-magically saves the recipe, ingredients, photo, and more.  Members also enter family recipes. 10,000 members keep 50,000 recipes in collections on KeepRecipes.

Jo Ann Martin and Vickie Hutchins, Founders of Gooseberry Patch said, "Today, there are nearly 9 million copies of Gooseberry Patch cookbooks in print, but we're always looking for new ways to share recipes and ideas with our contributors and fans. KeepRecipes provides a fun, new way to interact online with our active and passionate community of home cooks, which includes nearly 100,000 fans on Facebook." is free to join.  From January 27th to February 28th, anyone who likes KeepRecipes on Facebook receives a free online cookbook featuring recipes from Martha Vongeriechten, Anita Lo and T. Susan Chang.  

All recipes kept are sync’d for free between and the KeepRecipes iPhone app. Designed for cooks, the iPhone app stays lit while cooking. Recipes are easily shared on Facebook, Twitter, and Email; and can be downloaded and printed.

“For too long, it’s been impossible to search across all the recipes I find online and in cookbooks; and, keep in my inbox and kitchen folder”, says Phil Michaelson, Founder of  “Finally, you can have one spot for every recipe.”

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KeepRecipes (, KeepRecipes in iTunes) helps over 10,000 members collect and share 50,000 recipes online and on their iPhone. Any recipe from any website can be saved with a click, alongside family recipes. The company also offers recipes from best selling cookbooks online. KeepRecipes is backed by DreamIt Ventures and angels in New York City.
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Industry:Food, Technology, Publishing
Location:New York City - New York - United States
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