MediPurpose Migrates Website to Joomla CMS

Jan. 26, 2012 - PRLog -- ATLANTA -- MediPurpose, a master medical product distributor and manufacturer, announced today that it recently re-launched its Website after migrating it to the Joomla content management system.

Joomla is a free and open source content management system (CMS) for publishing content on the World Wide Web and intranets, and a model-view-controller (MVC) Web application framework that can also be used independently.

The decision to migrate MediPurpose's Website to Joomla was done to further support the company's commitment to innovation-both for the development, manufacturing and distribution of its medical products, as well as its marketing.

"A medical product company Website is a crucial hub in its marketing and communications," said MediPurpose Director of Marketing Derek Rudnak. "A Joomla-based Website enables us to better enhance the user experience for our guests that seek information about our innovative products and services, as well as to embrace social media and other cutting-edge methods to reach them.

"Additionally, we strive to provide resources that let medical device innovators and manufacturers learn from us, such as with our how-to guides, success stories and blogs."

Since its inception in 1999 as a startup in Singapore, the Internet and online marketing have been instrumental in the medical device company's success.

Rudnak said that MediPurpose founder and CEO Patrick Yi was cognizant of the tremendous potential of Internet and e-mail marketing opportunities that would let him initiate introductions to U.S. medical product distributors from his Singapore office. Those efforts helped the unknown, fledgling company tap crucial U.S. medical product distribution channels.

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About MediPurpose
Founded in 1999, MediPurpose is a leading medical device company headquartered in Singapore, with offices in the United States and Europe.

Known for its popular babyLance(r) heel incision device, SurgiLance(r) safety lancet and MediPlus(tm) advanced wound care products, MediPurpose has leveraged its success in the medical device industry to become a master medical product distributor that provides unique solutions for both medical product manufacturers and distributors.

MediPurpose's Medical Device Innovation division offers angel funding and developmental expertise for new medical device inventors and innovative medical product companies that seek entrance into new medical device markets.

For more information about MediPurpose's medical products and solutions for inventors, innovators, manufacturers and distributors, please visit http://www.medipurpose.com .