Obeo’s New SEO Optimization Drives Traffic Back to the Broker

Obeo’s goal is to make sure the Broker/Agent’s listings rise to the top of these search results, and directs the consumer back to their site, not the competition’s.
 
Jan. 19, 2012 - PRLog -- SALT LAKE CITY (Utah), January, 2012 – Obeo, the leading provider of online real estate virtual tours and real estate in North America, announced a new Search Engine Optimization (SEO) feature to help Brokers and Agents win the battle for their listings!

Studies show that 96 percent of homebuyers are researching properties online. The competition for these online homebuyers is fierce! Unbranded listings are being marketed to these homebuyers all over the internet, by many different parties without control by the Broker and the Agent.  Many Brokers and Agents feel cheated by this. They are tired of losing commissions to their competition, tired of being asked to “buy back” your own leads, and they want to take control back by driving consumers to their branded sites, not the competition’s.  Obeo’s new Search Engine Optimization tool will do just that!  It will drive traffic to the listing’s Homesite, branded with the Agent/Broker contact information.

When searching for “real estate” on Google, you will get 2.2 BILLION page results. With that many results, buyers need to use specific terms to narrow their results, and to find what they are looking for.  They may use the name of the community they want to live in, or even the development subdivision. Buyers may search for specific features they are looking for in the home or local nearby attractions.  Obeo’s goal is to make sure the Broker/Agent’s listings rise to the top of these search results, and directs the consumer back to their site, not the competition’s.

With Obeo’s new Search Engine Optimization tool, Brokers and Agents can now enter specific “keywords” on their Obeo bio page and for each of their Obeo Homesite Virtual Tours…These additional keywords will be added to the generic keywords Obeo had been using to help increase the SEO for their clients.  When Obeo clients add custom keywords and phrases into their Obeo Members Area, these keywords and phrases will be embedded into their Obeo bio page and their Obeo HomeSite virtual tour.  In addition, Obeo will create a free high definition video for every listing, tag that video with the keywords and phrases, and export the video to YouTube.  

If you’re an Obeo client, you’ve instantly become an SEO Powerhouse! Get more leads, capture both sides of more transactions, and make more money, by using Obeo’s simple Search Engine Optimization tool!

About Obeo

With more than 10 years of cutting-edge technology and experience, Obeo offers full service and self-service strategic solutions to real estate professionals looking to stand out from the rest. The Obeo “See You There” Marketing Engine powering offering consists of Obeo HomeSite, Virtual Tours, Real Estate Photography, vStager, Virtual Staging, StyleDesigner, 3DSpaceDesigner, Obeo Mobile, and Obeo DreamSuite. To find out more, visit http://www.obeo.com.

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With more than 10 years of cutting-edge technology and experience, Obeo offers full service and self-service strategic solutions to real estate professionals looking to stand out from the rest. The Obeo “See You There” Marketing Engine powering offering consists of Obeo HomeSite, Virtual Tours, Real Estate Photography, vStager, Virtual Staging, StyleDesigner, 3DSpaceDesigner, Obeo Mobile, and Obeo DreamSuite. To find out more, visit http://www.obeo.com.
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Tags:Real Estate Solutions, Real Estate Technology, Virtual Tours, Real Estate Photography, Real Estate Seo, listings SEO
Industry:Real Estate
Location:Salt Lake City - Utah - United States
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