Aseptika launches – a suite of products for health and wellness

Aseptika Ltd (Cambridgeshire, UK) announces the launch and first shipments of its products for health and wellness under its brand.
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* Being Active
* Staying Well

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* Huntingdon - Cambridgeshire - England

Jan. 9, 2012 - PRLog -- Increasing our activity, eating a good diet and maintaining a healthy body weight are the key to our well being and longevity.  Reducing levels of obesity and being more active can significantly reduce our chances of developing cancer, heart disease and type 2 diabetes.  With over 25% of adults and a growing percentage of children being above a healthy body weight, both developed and developing nations are facing an epidemic of preventable diseases.  The UK’s NHS spends 11% of its budget treating diabetes – nearly £1 million per hour according to NHS specialists.  For those overweight, the risks of developing type 2 diabetes can be decreased dramatically by simply reducing body weight by 10%.

The ( product range includes a slim-line activity monitor, the Personal step counter which measures movement in all directions (3-axis accelerometer) when worn on any part of the body (around the neck, attached to clothing, in an arm or ankle strap).  It can detect and record any movement from walking, running and cycling to dancing, gardening and housework, all of which count towards the recommended activity level of 10,000 steps per day.  Storing information for up to 21 days, users upload their activity to a free website.  Trials show that people increase their activity levels by 20-50% when they use the Personal step counter.  The Personal step counter is available in black, blue and pink and is available with a range of accessories.

The product line also includes two Body Analysers (glass and black finishes) which measure weight and determine the body’s composition of muscle, fat and bone.  For those on reduced calorie diets, ensuring that lean muscle mass is retained while fat is reduced is challenging.  Crash diets result in weight loss because muscle is used first by the body before fat.  The Body Analysers can record information for up to 9 family members, each for up to 30 days, allowing weight to be monitored and uploaded to the  website. is a payment-free service.  No credit cards are required.  There is no premium version to pay for:  it is provided free for all.  As well as profiling information from its own devices, the site allows its subscribers to enter data from pedometers or bathroom scales they may already have.  This means that it is a highly affordable service for families, companies and the public sector such as the NHS and schools to use.

Monitoring, motivation and modification of behaviour are primary reasons that users have found the website a powerful tool.  The core motivator is the ability for subscribers to form their own groups.  Sharing tips and providing support to their other group members provide encouragement and accountability.  Data from the group is averaged and displayed only to members of the group.  Displayed are:  average steps for the day, week, month and year, average weight change, average change in BMI, distance walked by the group together.  This allows groups to compete, enter into “walking the World” games and can be used for sponsored events.

The company sells its products via its website and the Amazon market place.
Users can subscribe free of charge (

About is a new way of helping people to be successful in losing weight and keeping healthy.  The Company’s simple technologies let users monitor their activity and motivates people to do more by tracking weight and body composition to determine whether their diet or increased activity is really working.

The subscription to our website is free, which differentiates them from other suppliers who charge ongoing annual fees.  The Company does not charge fees, subscriptions, and no credit card is required to register and use their on-line system at home or at work.  There are no weekly meetings to attend - because users create their own support group which is on-line with them.

The Company’s mission is to provide enabling tools for everyone to learn how to keep healthy and stay well.  Its first objective is to provide tools for maintaining a healthy body weight.  The Company also aspires to provide low-cost tools for people to be better able to self-manage their long-term conditions such as diabetes, COPD and cystic fibrosis.  The Company was recently successful in wining a Small Business Research Initiative contract from the Health Enterprise East (NHS) to develop a rapid test for home use to act as an early warning of lung infections for people with cystic fibrosis.

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The Company’s mission is to provide enabling tools for everyone to learn how to keep healthy and stay well. Its first objective is to provide tools for maintaining a healthy body weight.
Source:Aseptika Ltd
Email:*** Email Verified
Zip:PE29 1WA
Tags:Health, Wellness, Weight Loss, Fitness, Being Active, Staying Well
Industry:Health, Medical, Ftiness
Location:Huntingdon - Cambridgeshire - England
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Page Updated Last on: Jan 09, 2012 News
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