I-ology Creates Innovative New Mobile Site for Phoenix Children's Hospital

Jan. 7, 2012 - PRLog -- SCOTTSDALE, Ariz (January 7, 2012) - I-ology, Inc., a leading Internet strategy firm that uses research, technology and marketing expertise to build comprehensive, results-driven Internet programs, announced the launch of a new mobile site for its client, Phoenix Children's Hospital (PCH).

The content-rich mobile website for use on smartphones provides users with streamlined browsing capabilities and quick, easy access to the information and services patients, visitors and employee candidates need while on the move.

"When we first met with PCH, we knew a mobile site was needed. The number of people coming to their website on smartphones was growing quickly," said Trish Bear, CEO/President of I-ology. "We based the design of the mobile site on the most trafficked areas of the desktop site, making it easy to navigate and further enhancing the user experience."

By logging on to http://www.PhoenixChildrens.com from any smartphone - including the iPhone, Android and Blackberry - or tablet devices like the iPad, users are able to quickly access essential information such as:

- PCH locations and directions
- Employment opportunities
- PCH volunteer programs
- Urgent care contact information
- Finding and contacting a physician
- eNewsletter signup to stay connected

The new PCH mobile site puts a heavy emphasis on social media to help connect hospital patients and share their stories, and each interior page features a rotating "Meet Our Kids" story, highlighting PCH patients of all ages.

About Phoenix Children's Hospital
Phoenix Children's Hospital, ranked in U.S. News & World Report's Best Children's Hospitals, is Arizona's only licensed children's hospital, providing world-class care in more than 40 pediatric specialties to children from throughout the state and region. Phoenix Children's is in the midst of a major expansion to meet the needs of the Southwest's rapid population growth. The signature element of the expansion is a new 11-story, 750,000-square-foot tower that will enable the hospital to grow from 426 licensed beds today to a total of 626 licensed beds once the project is complete. The hospital's expansion also includes an aggressive physician recruitment effort and new satellite centers in high growth areas of the Valley.

About I-ology
Founded in 1998, I-ology, Inc. creates Web Strategies that drive Growth and Profit®. I-ology provides high-end, high-quality Web services to growing businesses. These Web Services include Strategic Web Planning, Award-winning Web design and Interactive development, Measurable Online Marketing Services and Robust Web Site Hosting. I-ology’s strategies have facilitated growth for such clients as Phoenix Children’s Hospital, 2008 Arizona Super Bowl, Pebbletec, Helios Education Foundation, Arizona Technology Council, and Special Olympics of Arizona. I-ology has won numerous industry awards and is active in giving back to the community through organizations such as Special Olympics of Arizona, Southwest Autism Research & Resource Center, WasteNot, and The Phoenix Zoo. You can learn more about I-ology by visiting their Web site: http://www.i-ology.com or by calling (480) 850-2800. I-ology®, The Science of the Internet®

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Founded in 1998, I-ology, Inc. creates Web Strategies that drive Growth and Profit®. I-ology provides high-end, high-quality Web services to growing businesses.