News By Tag
* Internet marketing
* More Industries...
News By Place
“Disruptive Correction” Report Links Google's Search Shuffling To Wider Changes
A new report on internet marketing see's Google's massive search changes as a tip of the iceberg: more changes from the search giant, signaling the beginning of a new internet economy
Great Neck, NY December 29, 2011 – Analogy Marketing released a new report this week entitled “Disruptive Correction and the Death of Internet Marketing”. It looks at the correlation between the hugely disruptive search engine change that Google rolled out this year, and similarly disruptive shifts happening across the internet economy.
With the explosive growth in internet usage and online spending, the incentives for “gaming the system” have shot up proportionately – much faster than the infrastructure companies like Google and Paypal have been able to adjust. This resulted in an increasingly “broken” system that allowed for more and more cheating and outright fraud, threatening the system itself.
According to Michael Ullman, President of Analogy Marketing, “What we're really seeing with the massive changes Google has rolled out, is a tipping point – the shift to “Internet Marketing 2.0”, where the website-driven internet transforms into a new paradigm. The internet that's emerging is being driven by social interaction, mobile connectedness, and trust & authority rather than technical muscle”.
It goes on to highlight the notion that those who can position themselves for this coming change will be the ones to prosper, while those who hold onto the “old ways” will become increasingly irrelevant and ineffective.
The report can be read online on the company's internet marketing blog, and can also be downloaded from there. It's available at http://www.100kblueprint.com/
About Analogy Marketing
Analogy Marketing develops internet marketing courseware, including the top-reviewed “Adsense $100k Blueprint” and “Traffic $100k Blueprint”. The company has also announced the January release of “Reference $100k Blueprint”, a free authoritative guide for navigating the changes in internet marketing and identifying the emerging opportunities in social media, mobile, and search engine optimization.