"Marketing 911 - Ambulance Marketing for the Rest of Us" Book Release

Announcing the arrival of the book Marketing 911 for the private ambulance industry.
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Dec. 20, 2011 - PRLog -- River Morgan Publishing Company
P.O. Box 971282, El Paso, TX 79997
Phone– 915-208-3606

Christopher Webb Explores Increasing Ambulance Runs in New Book
Christopher Webb was born in El Paso, Texas in 1976, the only son of Robert G. and Patricia A. Webb. Robert,  a world renowned  herpetologist and now retired college professor at the University of Texas at El Paso and his mother Patricia, a chemistry and physics teacher, were instrumental in his success by nurturing his constant and insatiable curiosity.  At the age of 17, he began his career in management by running portions of a family-owned dinner theater. Over the years Chris has served in management and marketing roles in a variety of industries including food service, information technology, and of course the private ambulance industry.

Drawing from his expertise in persuading customers, improving sales processes, and brand building know-how, "Marketing 911" serves as a culmination of tried and true techniques and strategies designed to increase sales and build private ambulance brands.
With the first print (short run) of this book sold out, MiK Market Systems has responded by ordering over a thousand copies to make available to the market.

"Marketing 911 - Ambulance Marketing for the Rest of Us" is available now at amazon.com and has already drawn some rave reviews from readers and industry professionals across the United States.

Christopher M. Webb brings over 15 years of marketing experience through multichannel development to the private ambulance industry. He is the Vice President of MiK Market Systems, the creator of the EmergiTrack CRM software, and the author of “Marketing 911” (Ambulance Marketing for the Rest of Us) ISBN 978-1-4507-9243-1 and can be reached at c.webb@mikmarket.com.
Source:Christopher M. Webb
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