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With Wedding Spending on the Upswing, Industry’s Top Photographers Teach How to Grow A Wedding Pho
The Joy of Marketing, the photography industry's resource for marketing help has partnered with the industry’s premier lab, White House Custom Colour, to help wedding photographers in a free, online 3 day event beginning 12/28/11.
The Wedding Report’s recent research shows that 2.3 million couples wed every year in the United States. With the average wedding budget increasing to $18,859, wedding photographers have an opportunity to showcase their creative talents and make a living doing what they love. The 11 professional wedding photographers featured in the I Do event are six and seven figure photography business owners and will share how they attract brides who value their art and invest in photography. The event provides fresh ideas on low cost marketing for photographers and how to generate referrals.
A few topics featured during the I Do event are: ‘No Cost Marketing: The 3 Keys to Turning Your Clients into Your Walking, Talking Billboards’,’
“With wedding spending starting to rebound after several quarters of decline, there is a lot of opportunity for the professional wedding photographer to grow their business in 2012. It’s easy to succumb to price pressure from clients when business is slow, but when you create an experience that is unlike any other, you’ll thrill your clients and accelerate the growth of your wedding business. We’ve brought together some of the biggest names in the wedding photography industry to teach how they continue to attract the bride who values photography, despite economic pressures. We’ve partnered with industry leader, White House Custom Colour, to help the wedding industry rebound by putting this free education in the hands of wedding photographers worldwide,” said founder of The Joy of Marketing Sarah Petty.
Professional wedding photographers can easily register for the free I Do online course being held on Wednesdays, December 28, January 4 and January 11 at http://www.thejoyofmarketing.com/
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The Joy of Marketing teaches small businesses how to compete without discounting by focusing on building a brand and strong relationships instead of relying on price discounts. The boutique business we teach can be applied to every industry. We specialize in teaching photographers how to grow a profitable business as a self-employed professional.