The Wonderfactory and Workman Publishing transform 1,000 Places to See Before You Die for the iPad
The New York Times bestseller by Patricia Schulz is now a free social media enabled app.
Dec. 12, 2011 - PRLog -- (New York) The Wonderfactory, the leading provider of large-scale web sites and tablet apps for publishers, media companies, and advertisers, has partnered with Workman Publishing to create an iPad app edition of the bestselling travel book 1,000 Places to See Before You Die by Patricia Schultz. The book has been hailed by CBS-TV as "one of the best books of the year" and praised by Newsweek as the "book that tells you what's beautiful, what's inspiring, what's fun and what's just unforgettable everywhere on earth."
The 1,000 Places to See Before You Die app is built on the just-released updated and expanded second edition of Patricia Schultz's 1,000 Places to See Before You Die. It incorporates the book's curated content, inspirational guidance and trusted voice, and transforms it, with well over a thousand breathtaking photos, both professional and user-generated, and allowing travelers to write reviews and suggest their own location-based travel tips. Sharing and community are integrated with the app, giving readers and travelers the ability to create profiles and wish lists, and view those created by friends.
"We knew that if we combined The Wonderfactory's ability to create useful and addictive experiences with our useful and addictive content, we'd have something to be proud of. The 1,000 Places to See Before You Die app is the happy result," said Robert S. Miller, Group Publisher, Workman Publishing
The app also includes an elegant map-based interface that allows geographic and thematic destination searches, provides detailed information on each destination, and even recommends preferred times of year to travel. The 1,000 Places to See Before You Die app is now available free at iTunes.
"Half of our employees own well-thumbed print versions of 1,000 Places,” said Joe McCambley, co-founder of The Wonderfactory. Even before Workman approached us to suggest a partnership, we had many ideas about how we could reinvent the book and turn it into a useful and inspirational tool. This is just the first of many collaborations.”
Workman Publishing, founded in 1968, is an independent publisher of adult and juvenile trade books, as well as the Original Page-a-Day® Calendars. Known for innovations in stretching the boundaries of traditional books and calendars, combined with intensive and creative marketing, Workman's unexpected string of bestsellers begins with B. Kliban’s Cat, and continues through The Official Preppy Handbook, The Silver Palate Cookbooks, What to Expect® When You’re Expecting, Brain Quest®, 1,000 Places to See Before You Die and Gallop! Divisions of the company include Algonquin Books of Chapel Hill, which recently published Water for Elephants and A Reliable Wife, and the illustrated book publisher Artisan Books, publishers of The French Laundry Cookbook. Additionally, the company is distributor for Black Dog & Leventhal, Storey Books, Timber Press, Highbridge Audio, Fearless Critic Media and The Experiment. For more information visit http://www.workman.com
The Wonderfactory has designed addictive web sites, mobile, and tablet experiences for some of the world’s premier content publishers and advertisers, including TIME, Sports Illustrated, Life, The Weather Channel, NBC Universal, Martha Stewart, National Geographic, ESPN, Food Network, WebMD, the NBA, and Newsweek. For more information visit http://www.thewonderfactory.com.