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Promo Crunch Acquires Pin Frenzy For North America
Promo Crunch, the Canadian-based promotional products supplier has acquired the exclusive North American rights for the Belgian lapel pin company, Pin Frenzy. Promo Crunch set to launch new Pin Frenzy site, December 1st, 2011.
Pin Frenzy has been a European player in the highly competitive promotional lapel pin business since the early 1950's. This new business paradigm is the first time that Pin Frenzy has ventured outside of the European continent.
"Pin Frenzy has a unique place in the market" states John Graham, Promo Crunch CEO. "Their designs and their expertise make this a wonderful amalgam of our marketing expertise and their product knowledge; we are totally stoked on the possibilities"
Pin Frenzy is known for its expertise in Cloisonné and Soft Enamel Pins. Over the past half century they have done pens for nearly every major European sporting event as well as pins for many major European corporation including Shell Oil, BP, BBC and more.
Promo Crunch, based out of Vernon BC Canada has a long standing in the supply side to the North American promotional products industry. Their product expertise has been to date, mostly in the USB flash drive and electronics side of the business. Recently they launched the successful Powerband-X franchise and now look to further diversify their offerings with Pin Frenzy.
John Graham, Promo Crunch CEO goes on to say “The USB custom flash drive and Powerband-X business have been really solid this year but we view Pin Frenzy as the icing on the proverbial cake. We are experts at customization and decoration and the lapel pin business really lends itself to our skill-sets"
The Pin Frenzy web site officially launches December 1st 2011. Concurrent to the web site launch Pin Frenzy has also launched a workshop blog on Blogger where distributors and their clients can peruse 100's of previous designs and ideas.
For further information contact Promo Crunch at their website.