SMITH Advertising Expands Digital Services Staff of Social Media Department

Nov. 17, 2011 - PRLog -- FAYETTEVILLE, N.C. — SMITH Advertising, a fully integrated advertising and marketing agency, is pleased to announce the hiring of Nora Jones, Senior Account Manager, Digital Services. Jones will be responsible for overall account management, including day-to-day client interaction and developing and sustaining client/agency relationships.
   
Prior to joining SMITH Advertising, Jones held the position of account supervisor with Ogilvy & Mather in Durham, N.C. She was responsible for directly managing the day-to-day activities for national and international accounts, including British Airways, IBM and Time Warner Cable Business Class, as well as collaborating with strategy, analytics and data management team members in the New York and London offices.
   
"We are excited to welcome Nora to our digital services team,” said Gary Smith, President and CEO of SMITH Advertising. “Her attention to detail, commitment to being a team player and proven ability to integrate information from multiple sources will enable her to help direct our creative team to meet our clients’ goals and objectives, allowing SMITH to continue to deliver consistent results and client satisfaction, with an eye on measurable return on engagement and investment.”

SMITH Advertising, with offices in Raleigh and Fayetteville, N.C.; Sarasota, Fla., and Hilton Head, S.C., is an advertising and marketing agency driven by discovering what makes people who they are and what motivates their decisions, and then planning strategic communications accordingly. The 37-year-old firm offers fully integrated services that include brand development, account planning, marketing research, digital services, social media marketing, creative, media planning/buying and public relations.

SMITH’s clients include regional, national and global companies in travel and tourism, healthcare, consumer products, real estate and financial services. The SMITH team has honed its planning and creative skills on blue-chip and Fortune 500 brands including Papa John’s; Hershey; Ruth's Chris; Microsoft; Alliance One; Harley Davidson; Southeastern Regional Medical Center; First Bank of North Carolina, South Carolina and Virginia; Jeep and Miller, as well as leading travel destinations such as Hilton Head Island, Pinehurst, Augusta, Sarasota, Asheville, Blowing Rock, Charlotte Harbor & the Gulf Islands, Fla., and North Carolina's Brunswick Islands. SMITH is the agency of record for the Southeast Tourism Society and for the North Carolina Tourism Industry Association.

For more information on SMITH, call (910) 222-5071 or visit www.smithadv.com.