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Talk2Us to speak at IABC World Conference in Chicago
Talk2Us has been invited to speak at the IABC World Conference in Chicago, being held in June 2012. Daniel Munslow, a director at the company, will present a strategy paper on how company can create powerful internal communication capabilities.
By: Daniel Munslow
Munslow, who is also a regional board member of IABC Africa, will be speaking on Monday, 25 June, on the subject of “Building an Internal Communication Capability from Within”. He will discuss the increasingly important role of strategically aligned internal communication practices that deliver impact level brand engagement to an organisation.
“The presentation will include a discussion around the strategic building blocks of an internal communication capability, as well as a case study that demonstrates how such a capability is developed, established, executed, and sustained”, says Munslow. “It is beneficial for those who need to set up a capability from the ground up, as well as those who are looking to restructure internal communication in line with best of practice methodologies”
The theme for the 2012 IABC World Conference is ‘Forward Thinking: 2015 Vision’. The theme is intended to bring an active, future-oriented message through, focusing on forward thinking and forward looking. Looking into the future, it is important for communicators, organisations and professionals to have a vision for the role of communication.
Says Linda Hamman, CEO of Talk2Us, “I am delighted that there is a global recognition for the work we are doing at Talk2Us. 2011 has been an exciting year, as we expanded our footprint further into Africa; beefed up our existing communication training offering by signing up the London-based Impact Factory; and of course grew our client based to include some of the country’s most respected and well-known brands”. She adds, “Being asked to present our tried and tested approach to a global audience of seasoned communicators is another indication of the importance of a strategic approach to internal communication”
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Talk2Us is a strategic brand engagement consultancy, focusing on the development and execution of its proprietary Brand Engagement Compass Methodology to achieve stakeholder engagement. In that pivotal role, we assist companies to maximise their brand value by reaching all target audiences with a variety of tools of influence. Talk2Us has been operating from its headquarters in Johannesburg, South Africa, for over 10 years, working with some of the most prestigious companies in the country. In 2011, Talk2Us expanded into Africa by acquiring clients outside South Africa. It has also built a network of strategic business partners globally.