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Solving the advertising mystery of the offline conversion
Ever wonder how many calls came in off your marketing campaign? Ever wonder what those calls looked like? Wouldn't it be nice to know ow many were good, bad, or needed work? Now you can with a new platform called CallGrader.
Dan Garcia is one of the founders and developers of CallGrader. He states that he ultimately wants to provide businesses with a tool that will allow them to see where their marketing calls are coming from and if those calls are good or bad. Dan hopes that his program can help businesses maximize their marketing dollars and turn advertising into a investment and not just another expense.
The company is currently getting ready to launch its beta program and they are looking for businesses that advertise or advertising agencies to sign up.
If your are a small business and would like to be a part of the beta program, you can do so by signing up at http://callgrader.com. The company will be giving away a free year of call tracking to anyone who takes part in their beta program.
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