Out of the Riots and into the Light

Nov. 2, 2011 - PRLog -- Leading Cheshire hotel, wedding, conference and events venue, Peckforton Castle, is supporting youths who are uniting to take a stand against the riots that rocked the UK to its core this summer. Project Underdog is by the people, for the people and the team behind it are launching a cover of the Linkin Park song Iridescent to run for this year’s Christmas Number 1. Although only developed a few months ago, the campaign has already claimed global recognition from some of the biggest names on the planet including David Beckham, Tom Cruise and Tom Hanks and is being backed by Universal Music.
A group of unsigned creative artists and bands joined together to raise money for community charities and those affected directly by the riots. It has been done to prove that community spirit and respect amongst young people is very much alive. The aim of generating the money is to try and help people get their lives back on track, support communities, keep children off the streets and away from drugs, violence and abuse.
Leni Hazlitt is one of the singers and for her the project couldn’t be closer to home.
“My flat took the ultimate sacrifice this summer during the protests and was burnt down. I lost everything and my life fell apart before my eyes. I remember turning to a neighbour and telling them I just didn’t know what was going to happen next. It was a very dark time.”
Project Underdog is the brainchild of 21 year old Jo Lloyd from Chester, daughter of Cheshire businessman Rob Lloyd who appeared on Channel 4’s Secret Millionaire TV programme in 2009. Defying the recession, Jo launched her own music company Inscreen Ltd in North Wales and is now working with Universal Music on the charity single. A behind the scenes documentary on the making of the single is due for air later this year on TV.
To publicise the campaign, Project Underdog is embarking on a UK wide Road Show which kicked off at Peckforton Castle today with helicopter landing included! Over the coming weeks they will be travelling to all the major cities in the UK to publicise the song and raise vital funds to help keep Britain Great.
Leni White, Jo Lloyd and Rob Lloyd are available for print and broadcast interviews. For more information or to arrange a time for an interview, please contact:
Amy Grant
01829 260930
agrant@peckfortoncastle.co.uk
Peckforton Castle, Stone House Lane, Tarporley, Cheshire, CW6 9TN


1.   50% of the net proceeds of the project are going to community charities including the Football League Trust, to keep young people off the streets.
2.   For more information on Project Underdog, please visit www.projectunderdog.com
3.   Peckforton Castle is a four star hotel, Conference Venue of the Year 2011awarded by HBAA and Small Hotel of the Year 2009 awarded by Visit Chester & Cheshire.
4.   The Castle suffered a suspected arson attack in the early hours of the 19th June 2011. Around 25% of the Castle was damaged but conferences, events and even weddings are going ahead as much to plan as possible. Extensive rebuilding and restoration work has begun, in conjunction with English Heritage with the view to it being reopened in Feb 2012.
5.   During 2010 the hotel underwent a £1.7m restoration programme to provide additional facilities including the 2010 Brasserie, beauty treatment area Tranquility at Peckforton Castle and 11 new en-suite bedrooms.
6.   The Castle’s 1851 Restaurant is holder of 2 AA Rosettes and a Taste Cheshire Award.
7.   Commissioned in 1840 by John Tollemache, Peckforton Castle was designed by famous architect Anthony Salvin.
8.   Peckforton Castle is English Heritage Grade I listed, family owned hotel nestled in the heart of Cheshire with excellent links from North Wales, Liverpool and Manchester.
9.   There are currently 48 en-suite bedrooms.
10.   The Castle is a very popular wedding venue hosting more than 220 weddings each year.
11.   Boasting excellent corporate facilities, the Castle offers a unique corporate experience to business guests.
12.   Activities include Falconry displays, the Landrover Experience, team building options and onsite spa treatments.

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We are Britain's only intact medieval style castle. From weddings to conferences, Christmas parties to relaxing leisure breaks, all take place within these uniquely historic and utterly picturesque surroundings.