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Women and Money: A Study In Behavioral Finance
Fresh on the heels of the It’s Your Money; Own It program for financial service firms aiming to more keenly develop their outreach to women clients, Teresa Dentino, CEO of The Financial 411, will address Women In Consulting, Silicon Valley.
The Financial 411 was originally founded as the first of its kind platform to provide financial education exclusively to women from a qualified financial professional. Since 2001, its reputation for providing unbiased and relevant financial programs for women has garnered the attention of financial services firms who now recognize the importance of serving the female client’s unique issues and concerns. Frequently called upon to develop programming, events and sales-staff training for these firms, Ms. Dentino divides her time between speaking and training engagements and working with a select group of clients.
Women in Consulting (WIC) is a dynamic organization of hundreds of seasoned professional consultants in more than 30 specialties located throughout the San Francisco Bay Area and Silicon Valley.
For more information on this event or on The Financial 411 in general, visit http://www.thefinancial411.com/
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Teresa Dentino is the founder and CEO of the Financial 411. She is a former FINRA General Securities Principal with 26 years of professional financial services advisory and board-level experience. Her expertise is regularly utilized by the national press, including interviews in Town & Country and Worth magazines, CBS MarketWatch, Bloomberg News, and The Wall Street Journal. Ms. Dentino’s understanding of financial literacy engagement, her pioneering work in the development of financial education for women, and extensive financial services background place her in a unique position for educating and training female clients. Financial service firms frequently utilize her guidance for developing their financial literacy programs for women. Author of What Your Mother Never Taught You About Money, Ms. Dentino is currently writing a second book to help women master the critical elements of their financial lives and avoid the wasteful financial associated with limited financial engagement.