Viv Hudson – celebrating 12 years of entrepreneurship

The delightful face and driving force behind – the country’s leading short break and accommodation specialist
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Short Breaks
Viv Hudson
Uk Breaks



Oct. 20, 2011 - PRLog -- Twelve years ago, in October 1999, Viv Hudson started – specialising in 2* to 5* accommodation and short breaks throughout the UK for both the leisure and corporate markets - with just four staff and 37 hotels on board. Today, Viv leads a team of 40 people, has a portfolio of 600 closely-linked partner hotels and a further 40,000 affiliate hotels.

Highly capable and hugely charismatic, Viv had almost 20 years’ experience in the hotel industry before she started Corporate Sales Director at Forte Hotels for 15 years, then Sales Director at Corus Regal Hotels for a further four years, her approach has always been to involve her staff in decision-making by running strategy focus groups. As a result, not only does she have an extremely successful company (she is the sole shareholder of, but also a very loyal workforce in her Droitwich offices.

All of the properties are specially selected with quality, value and service in mind, and every type of overnight or short break - including Romantic, Theatre, Pamper, Heritage, Rambling – is catered for. Prices are astonishing: customers can save up to 70% on room rates.

Viv’s motivation and drive has made a considerable impact on the local community over the years. She has worked with The Prince's Trust in Hereford and Worcestershire for over five years, having started on the fundraising committee in 2006 and then taking over as Area Chair in 2008. is also heavily involved in key community affairs and business groups/clubs and events.

HotelshopUK will achieve a 25% growth this year and has plans for further growth next year with the launch of a new brand. All this considered, Viv Hudson can indeed be considered a pioneer in the travel industry and amongst women.

For further information:

20 OCTOBER 2011

Notes to editors: Vivienne Hudson is available for interview – please contact Travel PR.
Viv Hudson – awards won:

• Worcestershire Business Woman of the Year in 2003
• Runner-up in the Chamber of Commerce’s Entrepreneur of the Year award in 2005
• Overall winner of the Chamber of Commerce’s Business of the Year award in 2005

Press enquiries: Travel PR, tel: 020 8891 4440; Mika Bishop, email: or Mischa Mack, email:;

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Travel PR is one of the leading travel PR agencies in the UK with over 30 clients covering trade associations, hotels, tour operators and tourist boards.
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