Carcraft scoops No 1 Hitwise ranking - It is now the most visited website in its sector -

Oct. 20, 2011 - PRLog -- CARCRAFT - the UK’s leading used car supermarket - has scooped the top award for being the most visited website in the UK’s Automotive and Dealerships industry, according to the Experian Hitwise Top 10 Awards.*

The media intelligence expert monitors the UK’s most successful websites across more than 160 key selected industries, ranking them by the market share of visits they receive.

The Rochdale-based business, which operates 11 showrooms nationwide, came out on top for the period January - June 2011, building on the success of 2010 when Carcraft was named the second most visited website in its sector. This is reflected by a 25% increase in online visits this year, when compared to the previous six months.

Julia Dallimore, head of marketing at Carcraft comments: “As a business it’s very satisfying to have reached the top spot in the Experian Hitwise Awards for visitor numbers. The automotive industry is highly competitive and this achievement recognises our growing brand awareness and the strides we have taken in enhancing our customer experience."

Dallimore continues: “We are hoping to further build on our customer relationships with the recent launch of our ‘Drive Happy’ guarantee. The industry leading package not only covers parts and labour but also a year’s free servicing, MOT if required and a year’s RAC roadside assistance, which coupled with the selection of vehicles we offer ensures that we stand out in this crowded market place.”

Alongside the Drive Happy guarantee, Carcraft also ensure all vehicles pass 120 point check in order to offer customers peace of mind. Visit  www.carcraft.co.uk for more information.

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For more information please contact Jane Alcock or Ben Ormsby at Smoking Gun PR on 0161 839 1986 or  media@smokinggunpr.co.uk


Notes to editors:
*Results released for Experian Hitwise Top 10 Awards for January - June 2011.
Twice a year, Experian Hitwise awards the 10 most popular UK websites across each of its 160+ categories, based on popularity according to the market share of visits a website receives relative to other websites in their industry.
For more information visit about Experian Hitwise visit http://www.hitwise.com/

Carcraft has 11 showrooms nationwide:
   North East - Durham Road, Birtley DH3 2BQ
   Leeds - Capitol Boulevard, Capitol Park West, Leeds LS27 0TS
   Rochdale - Nixon Street, Rochdale, Lancashire OL11 3JW
   Sheffield - Sheffield Business Park, Tinsley, Sheffield S9 1XX
   Trafford Centre - Barton Dock Road, Trafford Park, Manchester M41 7JX
   Merseyside - East Lancashire Road (A580), Knowsley, Merseyside L11 0JA
   West Midlands - Darlaston Road, Wednesbury, West Midlands WS10 7JN
   Newport - Spytty Road, Newport NP19 4PT
   Enfield - 1 Chalkmill Drive, Enfield Retail Park, Enfield, Middlesex EN1 1TZ
   Lakeside - Weston Avenue, Tunnel Estate, Lakeside Retail Park, West Thurrock,    Essex RM20 3FJ
   Chertsey - Staines Road, Chertsey, Surrey KT16 9DA