Reputation Management Starting with You

Oct. 15, 2011 - PRLog -- In a sign of the times, ACME Writing, LLC has shifted some of its focus from writing for business clients to writing for individuals. To aid in online reputation management, the company is now offering to write biographies and press releases that provide a compelling, accurate word-picture of the individual. That accurate biography can be used on an individual website to craft an accurate online image.

Most people have been relegated to the stature of powerless observers as their online reputation has been developed. That online image is often flawed or inaccurate. Most of the image that potential employers and others see on the Internet is at the hands of third-parties. Few people have the writing skills to produce a top-tier biography of themselves. Fewer still have the ability to produce a meaningful press release.

That challenge was considered by the senior staff at ACME Writing, a company with a reputation for producing outsourced writing services for companies around the globe. Individuals must build and maintain a brand online for career and personal reasons. That realization was not lost on a company that engages in brand-building every day.

“In today’s world, individuals have to be proactive in crafting their online image and reputation,” says ACME President K. Richard Douglas. “We already write business bio’s and I frequently write feature stories about individuals for magazines, so it was a natural transition to provide reputation management tools for individuals. Using a professionally-written biography and professional press releases, individuals can craft their online image”

Companies make more use than ever before of the Internet as a component of their PR strategies. ACME Writing has helped many companies put the best public face on their business through carefully tailored content, about pages and executive biographies. That same approach is now one component of a PR strategy to help individuals solidify an online reputation. Through regular positive content and a website dedicated to an accurate and positive biography, individuals can enjoy the same reputation management that many companies do.

ACME Writing will begin offering custom biographies and traditionally structured press releases for individuals. Those offerings will include competitive pricing.

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Founded in 2006, ACME Writing, LLC is a comprehensive, client-focused outsourced writing service for business and individuals. The firm’s focus is on quality writing that can be used for web content, copywriting, marketing collateral, personal and business biographies, feature stories, press releases and product and service descriptions. ACME Writing, LLC also provides tagline development and social media consultation.